# ThingLink

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/thinglink

- Industry: Internet
- Headquarters: Larkspur, US
- Website: www.thinglink.com
- Total disclosed funding: $3M
- Latest round: Seed (Aug 28, 2013)
- Investors on record: 3

## About

ThingLink provides a dynamic platform that transforms digital content creation through interactive media, including images, videos, and immersive 360° virtual tours.Founded by Ulla Koivula, ThingLink develops innovative tools to enhance user engagement with digital content. The company, headquartered in Larkspur, US, has raised USD 1.3 mn in funding from investors such as Run Capital and Inventure as of February 2016, supporting its growth. ThingLink has undergone strategic pivots in its service offerings to better cater to the evolving needs of its market.ThingLink offers an innovative platform designed to enhance digital content creation through interactive media, including images, videos, and 360° virtual tours. Its core product, the ThingLink Scenario Builder, enables users to create immersive learning experiences by integrating various media types with interactive hotspots. This tool is widely utilized across multiple sectors such as education, marketing, healthcare, and corporate training, aiming to improve engagement and learning outcomes for diverse audiences, including students, educators, and corporate clients. ThingLink's solutions have gained traction in over 190 countries, serving a clientele that includes organizations like Coca-Cola and UNICEF.ThingLink generates revenue through subscription-based models tailored for different market segments, primarily targeting educational institutions, corporate training programs, and marketing agencies. Clients engage with ThingLink’s services via various pricing plans that provide access to the Scenario Builder and other interactive media features. The company’s revenue is supported by partnerships with Microsoft and Google, which enhance its offerings by integrating with popular learning management systems and content creation tools.ThingLink plans to leverage its recent funding of USD 1.3 mn raised in February 2016 to expand its product offerings and geographical footprint. The company aims to introduce enhancements to its Scenario Builder and explore entry into new markets including Asia and South America by the end of 2023, thereby increasing its global reach and user engagement.

## Funding rounds

- Seed, Aug 28, 2013, $2M — Inventure, Terrapin Bale
- Seed, Oct 1, 2010, $1M — Lifeline Ventures

## Investors

- Lifeline Ventures (https://capitalatlas.ai/funds/lifeline-ventures) — Seed
- Inventure (https://capitalatlas.ai/funds/inventure) — Seed
- Terrapin Bale — Seed
