# TheyDo

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/theydo

- Industry: Software
- Headquarters: Amsterdam, Netherlands
- Website: www.theydo.io
- Total disclosed funding: $49M
- Latest round: Series A (Mar 9, 2024)
- Investors on record: 6

## About

In 2018, the company was founded by Martin Palamarz, Charles Beaumont and Jochem van der Veer, who now serve as members of board in the company. In 2019, cofounders shifted the company’s business focus from consultancy to software platform for customer journey management. In 2022, the company raised over EUR 13 million in series A and previous rounds from Blossom Capital, 20VC, Arches and Innovation Quarter. 
 
The company’s flagship product is TheyDo, a Customer Journey Management (CJM) platform. CJM is a concept combining CX management and Agile product development. TheyDo is featured with journey mapping function, a method of visualizing a customer experience based on qualitative input from real customers. 

The company generates revenues from selling monthly plans for using TheyDo, which includes Pro (EUR 23 per month), Business (41 EUR 23 per month), and Enterprise (pricing differs based on enterprise’s scale), with free trail offered.

## Funding rounds

- Series A, Mar 9, 2024, $34M — InnovationQuarter, Blossom, Arches Capital, HighSage Ventures, 20VC, 20Sales
- Series A, Dec 13, 2022, $13M — InnovationQuarter, Blossom, Arches Capital, 20VC
- Seed, Feb 10, 2022, $1.9M — InnovationQuarter, Arches Capital
- Seed, Jun 30, 2020, $0.5M — Arches Capital

## Investors

- Arches Capital (https://capitalatlas.ai/funds/arches-capital) — Seed, Series A
- InnovationQuarter (https://capitalatlas.ai/funds/innovationquarter) — Seed, Series A
- Blossom (https://capitalatlas.ai/funds/blossom) — Series A
- 20VC (https://capitalatlas.ai/funds/20vc) — Series A
- HighSage Ventures (https://capitalatlas.ai/funds/highsage-ventures) — Series A
- 20Sales (https://capitalatlas.ai/funds/20sales) — Series A