# The Ticket Fairy

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/the-ticket-fairy

- Industry: Marketing/Advertising
- Headquarters: San Francisco, US
- Website: www.theticketfairy.com
- Total disclosed funding: $3.1M
- Latest round: Seed (Jun 6, 2019)
- Investors on record: 6

## About

The Ticket Fairy is a comprehensive event ticketing platform that empowers event promoters to create, sell, and manage tickets efficiently. It features advanced tools and services for a wide range of events, enhancing the overall ticketing experience.Founded in 2011, The Ticket Fairy, Inc. is headquartered in San Francisco, US. The company operates an event ticketing platform designed to enable promoters to manage ticket sales and event pages. Co-founded by Jigar Patel and Ritesh Patel, the company has seen strategic development over the years without any major pivots or changes in ownership. The Ticket Fairy has successfully raised USD 2.5 mn in Seed funding, with its most recent funding round taking place on June 6, 2019, involving investors such as 500 Global, Fantastic Ventures, G2 Ventures, Tempo Ventures, and Wefunder, Inc. The total amount raised by the company stands at USD 2.5 mn.Ticket Fairy operates a comprehensive event ticketing platform that enables event promoters to efficiently create event pages, sell tickets, and manage various aspects of their events. The platform is characterized by its robust features, including customizable event pages, integrated marketing tools, and advanced fraud protection, catering to a diverse range of event types such as music festivals, concerts, and nightlife gatherings. Ticket Fairy’s core offerings also include a rewards and referrals system designed to boost ticket sales as well as the ability to receive 100% of ticket funds upfront, directly deposited into the organizer's bank account. Its customer base includes event organizers, festival promoters, and individual attendees, with a focus on scalability to accommodate both small gatherings and large-scale music festivals. Ticket Fairy operates primarily in North America, Europe, and parts of Asia-Pacific, providing a seamless ticketing experience for its users across these geographical markets.Ticket Fairy generates revenue through transaction fees associated with ticket sales on its platform. The structure typically involves a percentage fee taken from each ticket sold, allowing event organizers to retain the full face value of their tickets. For instance, when a promoter sells tickets for a concert through Ticket Fairy, the company deducts its fee upon transaction completion, ensuring that organizers receive their funds in advance. This model supports a direct-to-consumer approach, as Ticket Fairy facilitates the sale of tickets directly to attendees. In addition to transaction fees, the platform may also offer premium services and customized solutions tailored specifically for large events or festivals, enhancing its revenue potential. The financial dynamics of Ticket Fairy's operations enable it to provide value-added services while maintaining competitive pricing for event producers and attendees alike.The Ticket Fairy plans to leverage the USD 2.5 mn raised in Seed funding to enhance its platform and introduce new features aimed at improving the user experience. This includes the development of advanced analytics tools for event promoters and enhanced marketing integrations. The company is also looking to expand into markets in Europe and Asia-Pacific by 2023, targeting specific countries to increase its global footprint. These initiatives are expected to significantly increase its operational capabilities and market reach.

## Funding rounds

- Seed, Jun 6, 2019, $2.5M — 500 Global, Wefunder, Inc., Tempo Ventures, Fantastic Ventures, G2 Ventures
- Seed, Aug 17, 2015, $0.1M — Y Combinator
- Seed, May 20, 2015, $0.5M — 500 Global

## Investors

- 500 Global (https://capitalatlas.ai/funds/500-global) — Seed
- Y Combinator (https://capitalatlas.ai/funds/y-combinator) — Seed
- Wefunder, Inc. — Seed
- Tempo Ventures (https://capitalatlas.ai/funds/tempo-ventures) — Seed
- Fantastic Ventures — Seed
- G2 Ventures — Seed