# thatsassything

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/thatsassything

- Industry: Consumer Products
- Headquarters: New Delhi, India
- Website: thatsassything.com
- Total disclosed funding: $0.7M
- Latest round: Seed (Apr 17, 2025)
- Investors on record: 2

## About

That Sassy Thing is an intimate wellness brand focused on empowering women through body-safe products designed to enhance pleasure and intimacy in a judgment-free environment.Founded in 2021 and based in Delhi, India, That Sassy Thing is an intimate wellness brand offering a range of body-safe products for women. The company has not undergone any major pivots or structural changes since its inception. The founder, whose background information is not provided, has not been mentioned as having previously founded other companies. The company has completed 1 deal, with the most recent deal occurring on April 17, 2025, during their Seed funding round, which raised INR 60 million, led by Inflection Point Ventures and included participation from Chandigarh Angels Network.That Sassy Thing is an intimate wellness brand that offers a variety of body-safe products designed primarily for women, emphasizing empowerment and an enjoyable sexual experience. The core products include intimate massagers such as the LIT Suction Massager, Candy Massager, and Rocket Bullet Massager, made from medical-grade silicone and featuring various speeds and patterns to enhance pleasure. Aimed at women aged 21 and older, the products cater to both solo and partnered experiences, with a focus on discreet shipping and rapid delivery, particularly in metropolitan areas like Delhi and Bangalore.The revenue structure of That Sassy Thing is driven by direct-to-consumer sales through its online platform, which offers a selection of intimate wellness products at competitive prices. The company employs a straightforward transactional model where customers purchase individual products, such as their flagship offerings like the Candy Massager and LIT Suction Massager. The pricing is positioned to be affordable while maintaining quality comparable to imported alternatives. Promotions and discounts tied to minimum purchase thresholds further enhance customer engagement and transaction volume, reflecting the company's commitment to accessibility in intimate wellness.In April 2025, That Sassy Thing raised INR 60 million in Seed funding, led by Inflection Point Ventures, to expand its product offerings, strengthen its brand and content, and scale distribution through new channels. The company plans to launch new products designed specifically for enhancing intimate wellness and aims to expand into new markets, targeting regions beyond its current metropolitan focus. The funding will support these initiatives, allowing for broader distribution and increased brand presence.

## Funding rounds

- Seed, Apr 17, 2025, $0.7M — Inflection Point Ventures, Chandigarh Angels Network

## Investors

- Inflection Point Ventures (https://capitalatlas.ai/funds/inflection-point-ventures) — Seed
- Chandigarh Angels Network — Seed
