# Tempus Ex Machina

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tempus-ex-machina

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.tempus-ex.com
- Latest round: Series B (Sep 9, 2021)
- Investors on record: 5

## About

Tempus Ex Machina, Inc. develops innovative technology solutions that empower the sports and entertainment industries by integrating real-time sports data and video content to enhance fan engagement during live events.Tempus Ex Machina, Inc. specializes in technology solutions for the sports and entertainment sectors. Founded in 2019 in San Francisco, US, by Annie Gerhart and Erik Schwartz, the company has engaged in one deal to date, with its most recent funding round taking place on September 9, 2021.Tempus Ex Machina offers innovative technology solutions that revolutionize the sports and entertainment landscape by integrating sports, video, and data. Their core product revolves around the FusionFeed technology, which enables the generation of interactive experiences during live events. This technology has been deployed in partnerships with prominent organizations including the National Football League (NFL) and the Pac-12 collegiate conference, allowing student-athletes to monetize bespoke highlights on platforms like Twitter. Other notable partnerships include collaborations with Chelsea FC and the San Francisco 49ers, highlighting the company’s focus on enhancing fan engagement through real-time data and video content. Tempus Ex operates predominantly in North America and Europe, serving a wide range of clients, including professional sports teams, broadcasters, and collegiate athletic programs.Tempus Ex Machina generates revenue through strategic partnerships and collaborations with various sports organizations and media entities. Transactions typically occur through B2B agreements, where sports leagues and teams leverage Tempus Ex’s technology to enhance their digital and social media presence. The company’s revenue model may include licensing fees for its technology and potential revenue-sharing agreements with partners. Given the nature of their flagship offerings, such as the FusionFeed technology, clients benefit from tailored solutions that drive engagement and offer monetization opportunities. Specific pricing plans for individual services are structured according to the scope and scale of collaboration, ensuring alignment with the needs of each partnering organization.In September 2021, Tempus Ex Machina, Inc. raised an undisclosed amount of venture funding co-led by new investors Silver Lake and Endeavor Group Holdings, Inc., with participation from returning investors Will Ventures, Andreessen Horowitz and General Catalyst. This funding is expected to be utilized to support the development of new products and expansion into additional markets. The company aims to innovate further on its FusionFeed technology and capture more geographic regions beyond North America and Europe, although specific markets and timelines for expansion have yet to be detailed.

## Funding rounds

- Series B, Sep 9, 2021 — Silver Lake, General Catalyst Partners, Andreessen Horowitz, WME Group, LLC, Will Ventures

## Investors

- Silver Lake (https://capitalatlas.ai/funds/silver-lake) — Series B
- General Catalyst Partners (https://capitalatlas.ai/funds/general-catalyst-partners) — Series B
- Andreessen Horowitz (https://capitalatlas.ai/funds/andreessen-horowitz) — Series B
- WME Group, LLC — Series B
- Will Ventures (https://capitalatlas.ai/funds/will-ventures) — Series B