# Tastebud Technologies

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tastebud-technologies

- Industry: Internet
- Headquarters: Chicago, US
- Website: www.tastebud.co
- Total disclosed funding: $1.8M
- Latest round: Seed (Aug 13, 2013)
- Investors on record: 4

## About

Tastebud Technologies, Inc. is a culinary-focused company dedicated to creating innovative meal solutions, enhancing flavor experiences through gourmet seasonings, marinades, and meal kits tailored to modern consumer needs.Founded in 2011 and headquartered in Chicago, US, Tastebud Technologies, Inc. specializes in culinary products that provide convenient meal solutions. Founded by Johan Bååth, the company has evolved its product offerings and has completed 4 deals, with the most recent funding round being a Seed round in August 2015, raising USD 0.750 mn from Cedar Street Ventures and Jumpstart Ventures. Tastebud was acquired by Raise.com in August 2015 for an undisclosed amount.Tastebud specializes in a range of innovative culinary products that cater to evolving consumer preferences. The core offerings include unique seasonings, marinades, and ready-to-use meal kits, designed to provide time-saving solutions for meal preparation without compromising on taste or quality. The end users include health-conscious individuals and busy families seeking quick and flavorful meal options. Tastebud distributes its products across North America and select regions in Europe, targeting both retail consumers and culinary professionals.Tastebud generates revenue through a structured model that includes direct-to-consumer sales and partnerships with grocery retailers and food service providers. Flagship products are sold via subscription services, allowing customers to receive regular shipments of seasonings and meal kits. This model encourages long-term subscriptions with discounts for bulk purchases, fostering customer loyalty and expanding market presence through strategic retail partnerships.Tastebud Technologies, Inc. plans to expand its product line with new offerings aimed at further enhancing the culinary experience, although specific release dates have not been disclosed. The company is also looking to penetrate additional markets, particularly in Europe and Asia, by 2025. The recent funding from the Seed round in 2015 will be utilized to support these initiatives, enhancing product development and marketing efforts.

## Funding rounds

- Seed, Aug 13, 2013, $0.8M — Cedar Street Ventures, Jumpstart Ventures
- Seed, May 11, 2012 — Foley Ventures
- Seed, Mar 1, 2012, $1M — Kapor Capital, Cedar Street Ventures, Jumpstart Ventures

## Investors

- Kapor Capital (https://capitalatlas.ai/funds/kapor-capital) — Seed
- Cedar Street Ventures (https://capitalatlas.ai/funds/cedar-street-ventures) — Seed
- Jumpstart Ventures (https://capitalatlas.ai/funds/jumpstart-ventures) — Seed
- Foley Ventures (https://capitalatlas.ai/funds/foley-ventures) — Seed