# Taptera

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/taptera

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.taptera.com
- Latest round: Series B (Jun 13, 2013)
- Investors on record: 1

## About

Taptera is a technology company that offers innovative software solutions designed to enhance operational efficiency and user engagement for businesses across various sectors, primarily targeting SMEs and large corporations.Taptera provides technology solutions aimed at improving business efficiency. Founded in San Francisco, US, the company has undergone pivots in its strategy to focus on software applications for data management and workflow automation. In August 2014, Taptera raised USD 2.00 mn in a Series A funding round led by Salesforce, Inc. This round marked the total amount raised to USD 2.00 mn, with three recorded deals since inception.Taptera.com specializes in providing a suite of innovative technology solutions aimed at enhancing business efficiency and user engagement across various sectors. Their core offerings focus on advanced software applications designed for data management, customer relationship management (CRM), and workflow automation. These products facilitate seamless integration into existing business processes, allowing for streamlined operations and improved decision-making. The company primarily services small to medium-sized enterprises (SMEs) and large corporations within the North American and European markets, helping them tackle challenges such as data silos, poor customer interaction, and inefficient task management. Taptera’s solutions are designed to cater to diverse industries, including retail, healthcare, and finance, ensuring a broad user base that benefits from their technology.Taptera.com generates revenue through a subscription-based model, allowing clients to access their software services on a recurring basis. Clients typically enter into annual contracts, which provide them with ongoing support, updates, and access to new features as they are developed. The structure of these transactions generally falls under a B2B framework, where businesses engage directly with Taptera for tailored solutions that meet their operational needs. Flagship products within their portfolio are tied to specific pricing tiers based on the features and level of service required, ensuring that clients can choose a plan that aligns with their business size and requirements. The revenue model is further supported by strategic partnerships that enhance the value proposition for clients, fostering long-term relationships and customer loyalty.Taptera's growth strategy includes the development of new software applications aimed at expanding their service offerings. They are focused on enhancing their current product suite with innovative features that address emerging market needs. The company is also planning to expand into European markets by the end of 2025, leveraging recent funding from the Series A round to support these initiatives. The financing raised in August 2014 will be used to bolster product development and market entry efforts.

## Funding rounds

- Series B, Jun 13, 2013 — Salesforce Ventures

## Investors

- Salesforce Ventures (https://capitalatlas.ai/funds/salesforce-ventures) — Series B