# Tabtale

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/tabtale

- Industry: Software
- Headquarters: Ramat HaSharon, Israel
- Website: www.tabtale.com
- Total disclosed funding: $14M
- Latest round: Series B (Oct 31, 2013)
- Investors on record: 3

## About

Tabtale is a leading mobile game development company focused on creating engaging hyper-casual and casual gaming experiences. They specialize in delivering captivating games designed for a diverse global audience.Founded in 2009 by Oran Kushnir and Sagi He, Tabtale operates from Ramat HaSharon, Israel. The company has made four deals, with the most recent deal occurring on October 31, 2013, when it raised USD 12.00 mn in a Series B funding round from Magma Venture Partners, Qualcomm Ventures, and Vintage Investment Partners.Tabtale specializes in the development and publishing of mobile games, primarily within the hyper-casual and casual genres. The company has launched a portfolio of popular titles that have collectively surpassed 6.5 billion downloads worldwide. Their core offerings include games like "Phone Case DIY," "Acrylic Nails," and "Super Stylist," which cater to a diverse audience seeking engaging gaming experiences. Tabtale employs a unique approach to game development, utilizing trend-based ideas and extensive market analysis to ensure their products resonate with players.Tabtale generates revenue through monetization of its mobile games, achieved via in-app purchases and advertising. The company partners with various distribution platforms to reach a global audience. Players can download games for free, with opportunities for enhancement through paid features or content. Notable titles such as "DIY Makeup" and "Frozen Honey" are significant contributors to their revenue, emphasizing data-driven strategies to optimize game performance and user acquisition.With the recent Series B funding of USD 12.00 mn received on October 31, 2013, Tabtale plans to enhance its product portfolio by developing new game titles and expanding its reach into additional markets. The company is focusing on introducing upcoming games designed to cater to emerging trends in mobile gaming, with plans to target specific geographic regions in the U.S. and Europe by late 2024.

## Funding rounds

- Series B, Oct 31, 2013, $12M — Vintage Investment Partners, Magma Venture Partners, Qualcomm Ventures
- Series A, Mar 1, 2013, $1.5M — Magma Venture Partners
- Series A, Jan 1, 2012 — Magma Venture Partners

## Investors

- Magma Venture Partners (https://capitalatlas.ai/funds/magma-venture-partners) — Series A, Series B
- Vintage Investment Partners (https://capitalatlas.ai/funds/vintage-investment-partners) — Series B
- Qualcomm Ventures (https://capitalatlas.ai/funds/qualcomm-ventures) — Series B
