# Syng

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/syng

- Industry: Software
- Headquarters: Los Angeles, US
- Website: www.syngspace.com
- Total disclosed funding: $34M
- Latest round: Series A (Sep 23, 2021)
- Investors on record: 7

## About

Syng, Inc. develops innovative audio technology, focusing on delivering immersive sound experiences through its flagship product, the Cell Alpha, designed for high-quality home audio environments.Founded in 2018, Syng, Inc. is based in Los Angeles, US, and specializes in audio technology solutions. The company has undergone a shift towards a direct-to-consumer model. Founded by Christopher Stringer, who has a notable history in audio engineering, Syng raised USD 33.75 mn in Series A funding on September 23, 2021, led by Eclipse Ventures. The funding supported their growth following two significant investment rounds, capturing a total of USD 33.75 mn to date, emphasizing their focus on audio product development.Syng specializes in innovative audio technology, primarily offering its flagship product, the Cell Alpha, which utilizes Triphonic audio technology to deliver a spatial sound experience designed for home environments. The Cell Alpha is engineered to create a balanced, immersive soundfield, eliminating traditional front, back, left, and right sound limitations. This product is complemented by the Syng Space app, which grants users control over their audio experience, allowing them to stream content seamlessly from devices using services like Apple AirPlay 2 and Spotify Connect. Syng's target customers include audio enthusiasts and consumers seeking high-quality sound solutions for residential use, with an expanding reach into various international markets, including Germany, Spain, Canada, and the United Kingdom.Syng generates revenue primarily through direct-to-consumer sales of its audio products, specifically through the online retail of Cell Alpha speakers. Each Cell Alpha is priced competitively, with individual units available at approximately USD 2,499 for the floor stand version and USD 2,399 for the table stand version. The company may also offer risk-free listening for up to 45 days, which enhances consumer confidence in their purchasing decision. Transactions occur primarily through their website, where customers can purchase products directly, utilizing straightforward pricing structures. This approach positions Syng to effectively capture a growing market segment focused on high-definition sound experiences.In September 2021, Syng, Inc. raised USD 33.75 mn in Series A funding, led by Eclipse Ventures and TechCrunch, alongside other investors. This funding will enhance the company’s R&D efforts for future hardware and software products. Syng aims to expand its product line with new audio solutions and enhance its market presence in international regions, specifically targeting Germany, Spain, Canada, and the United Kingdom, by the end of 2023.

## Funding rounds

- Series A, Sep 23, 2021, $34M — Strategic Incubation Partners, TechCrunch, Eclipse Ventures, Renegade Partners, Schusterman Family Investments, Bridford Investments Ltd., Animal Capital

## Investors

- Strategic Incubation Partners (https://capitalatlas.ai/funds/strategic-incubation-partners) — Series A
- TechCrunch — Series A
- Eclipse Ventures (https://capitalatlas.ai/funds/eclipse-ventures) — Series A
- Renegade Partners (https://capitalatlas.ai/funds/renegade-partners) — Series A
- Schusterman Family Investments — Series A
- Bridford Investments Ltd. (https://capitalatlas.ai/funds/bridford-investments-ltd) — Series A
- Animal Capital (https://capitalatlas.ai/funds/animal-capital) — Series A