# Syndero

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/syndero

- Industry: Marketing/Advertising
- Headquarters: Los Angeles, US
- Website: www.syndero.com
- Total disclosed funding: $12M
- Latest round: Series D (Aug 7, 2012)
- Investors on record: 1

## About

Syndero Inc. is a domain appraisal service provider that delivers rapid valuations for domain names, enabling seamless buying and selling transactions for clients across various sectors.Syndero Inc. specializes in domain valuation services, allowing clients to obtain domain appraisals quickly. Founded in 2005, based in Los Angeles, US, the company has adapted its strategies over the years to cater to a growing digital marketplace. Syndero has successfully raised a total of USD 3.00 mn across various funding rounds, with the latest being a Series D round in August 2012, led by Trident Capital. The firm has completed 5 deals since its inception, currently holding a valuation of USD 19.17 mn.Syndero.com specializes in providing domain appraisal services, enabling users to obtain a valuation for their domain names within a 24-business-hour period. This core service is designed to cater to individuals and businesses looking to buy or sell domain assets, facilitating informed transactions in the digital marketplace. Syndero targets a diverse clientele, including entrepreneurs, small businesses, and large corporations across various sectors seeking to establish an online presence. Their offerings are available primarily in the United States and Canada, with international accessibility for clients globally. By streamlining the domain valuation process, Syndero addresses critical end-use cases related to online branding and investment in digital properties.The revenue model of Syndero.com is structured around transactional services, primarily focused on domain appraisals. Clients engage with the company by submitting their domain names for evaluation, allowing Syndero to provide a pricing estimate based on market conditions and comparable sales. This service operates on a B2B basis, catering to businesses and individuals directly. While specific pricing plans for services are not disclosed, the company's model suggests a straightforward transaction where clients pay a fee for the appraisal service. Syndero’s revenue is thereby generated from these individual service requests, reinforcing its position as a market facilitator in domain valuation.Following the Series D funding round in August 2012, where Syndero Inc. raised USD 3.00 mn from Trident Capital, the company plans to enhance its service offerings with new products aimed at improving the user experience in domain appraisals. Additionally, Syndero is exploring opportunities for expansion into new markets, particularly focusing on Europe and Asia by the end of 2014. The recent funding will be pivotal in supporting these expansions and product developments, positioning Syndero to better meet the needs of its growing client base.

## Funding rounds

- Series D, Aug 7, 2012, $3M — Trident Capital
- Series B, Mar 30, 2007, $2.2M — Trident Capital
- Series A, Nov 30, 2006, $7M — Trident Capital

## Investors

- Trident Capital (https://capitalatlas.ai/funds/trident-capital) — Series A, Series B, Series D