# Symend

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/symend

- Industry: Software
- Headquarters: Calgary, Canada
- Website: www.symend.com
- Total disclosed funding: $108M
- Latest round: Series B (Feb 9, 2021)
- Investors on record: 6

## About

Symend Inc. specializes in AI-driven debt collection solutions that harness behavioral science to improve customer engagement and repayment rates, focusing on personalized communication strategies for past-due customers.Symend Inc. is a Calgary, Canada-based company founded in 2016 by Hanif Joshaghani and Tiffany Kaminsky. The firm has pivoted its business strategy towards developing AI-driven solutions for debt collection. As of November 2022, the company has completed a total of 8 deals, with its most recent funding round being a Growth round where it raised USD 42.00 mn led by Inovia Capital, alongside investors such as BDC Capital and Export Development Canada. Hanif Joshaghani serves as the CEO, contributing his experience to guide the company’s strategic vision.Symend specializes in AI-driven debt collection software that integrates behavioral science to enhance customer engagement and repayment rates. Its primary offerings include hyper-personalized digital communication strategies designed to address the unique financial situations of past-due customers. The software adapts to customer behaviors and motivations, providing targeted messaging that promotes action and elevates the overall experience, thereby fostering customer loyalty. Symend caters to a diverse clientele across various sectors, including financial services, telecommunications, and utilities, with a focus on North American markets and an expansion into auto financing and credit unions.Symend generates revenue through a subscription-based model for its debt collection software, providing clients access to proprietary tools and features. The company engages in direct business-to-business transactions, enhancing the collections process of organizations managing delinquent accounts. Its flagship services, including Delinquency Archetypes and Behavioral Engagement Playbooks™, significantly improve recovery rates and foster customer retention. The pricing model accommodates the diverse needs of its clients, delivering tailored solutions suitable for various organizational sizes and sectors.Following its most recent deal in November 2022, where it raised USD 42.00 mn in growth capital, Symend intends to utilize this funding to accelerate its business growth. The company is exploring the development of new products aimed at enhancing its software capabilities. Additionally, Symend plans to expand its market reach beyond North America into other geographic regions, which will be defined in its strategic initiatives over the coming years.

## Funding rounds

- Series B, Feb 9, 2021, $43M — Inovia Capital
- Series B, Apr 13, 2020, $52M — Ignition Partners, BDC Capital, Inovia Capital, Silicon Valley Bank, Mistral Venture Partners, Impression Ventures
- Series A, May 17, 2019, $10M — Ignition Partners
- Seed, Nov 22, 2017, $2.2M — Impression Ventures

## Investors

- Impression Ventures (https://capitalatlas.ai/funds/impression-ventures) — Seed, Series B
- Ignition Partners (https://capitalatlas.ai/funds/ignition-partners) — Series A, Series B
- BDC Capital (https://capitalatlas.ai/funds/bdc-capital) — Series B
- Inovia Capital (https://capitalatlas.ai/funds/inovia-capital) — Series B
- Silicon Valley Bank — Series B
- Mistral Venture Partners (https://capitalatlas.ai/funds/mistral-venture-partners) — Series B