# Swyft

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/swyft

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.swyftstore.com
- Total disclosed funding: $18M
- Latest round: Series A (Apr 7, 2021)
- Investors on record: 5

## About

Swyft, Inc. offers innovative retail solutions designed to optimize online shopping experiences through customizable e-commerce platforms for businesses, enhancing transaction efficiency and user engagement.Founded in 2013 in San Francisco, US, Swyft, Inc. specializes in retail technology. The company was co-founded by Gower Smith, Jordan Smith, Keiran Hewkin, and Lincoln Smith. In August 2021, Swyft, Inc. raised USD 17.50 mn in a Series A funding round, led by Forerunner Ventures, Golden Ventures, Inovia Capital, Shopify Inc., and Trucks Venture Capital. This funding marked their total amount raised at USD 17.50 mn through five deals.Swyft Store specializes in providing innovative retail solutions tailored for the modern consumer. Their core product offering includes a range of customizable e-commerce platforms designed to enhance the online shopping experience. These platforms enable businesses to create seamless transactions, optimizing user engagement and accessibility across various devices. The primary end users are businesses in the retail sector looking to streamline their online sales processes, allowing them to reach a broader customer base efficiently. Swyft Store's solutions have been particularly effective in markets such as North America and Europe, where the demand for robust and flexible online retail solutions is growing. Since their inception, the company has focused on addressing key pain points in the e-commerce landscape, such as inventory management, customer relationship management, and payment processing.The revenue model for Swyft Store is structured around a subscription-based framework that facilitates ongoing relationships with clients. Businesses utilizing Swyft Store's platforms typically engage in monthly or annual subscription plans, which grant them access to a suite of tools designed to enhance their e-commerce capabilities. This structured approach allows for predictable revenue streams, directly linking the success of Swyft Store's clients to the company's financial performance. In addition to subscriptions, the company may also engage in partnerships with retailers and wholesalers, providing them with tailored solutions that meet specific market demands. The flagship offerings include advanced analytics features and integrated payment solutions, aimed at maximizing the efficiency of online sales operations.In August 2021, Swyft, Inc. raised USD 17.50 mn to facilitate the future scale deployment of its software and robotics technology. The company aims to expand its product offerings and develop new technologies to enhance its platforms. Furthermore, Swyft is targeting growth in new markets, particularly focusing on regions experiencing increasing demand for e-commerce solutions. Specific timeline details for these expansions have yet to be announced.

## Funding rounds

- Series A, Apr 7, 2021, $18M — Inovia Capital, Forerunner Ventures, Shopify Inc., Golden Ventures, Trucks Venture Capital

## Investors

- Inovia Capital (https://capitalatlas.ai/funds/inovia-capital) — Series A
- Forerunner Ventures (https://capitalatlas.ai/funds/forerunner-ventures) — Series A
- Shopify Inc. — Series A
- Golden Ventures (https://capitalatlas.ai/funds/golden-ventures) — Series A
- Trucks Venture Capital (https://capitalatlas.ai/funds/trucks-venture-capital) — Series A