# Swrve

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/swrve

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.swrve.com
- Total disclosed funding: $68M
- Latest round: Series D (Sep 14, 2017)
- Investors on record: 9

## About

Based in the US, Swrve Inc. is a developer of customer engagement solutions, specializing in enhancing mobile user experiences through real-time data integration and personalized engagement strategies.Swrve Inc. specializes in customer engagement solutions, focusing on mobile platforms. Founded in 2011, the company is headquartered in San Francisco, US. Recently, on January 12, 2023, Swrve was acquired by MessageGears, LLC., allowing both firms to expand their markets across the US and Europe. The CEO is Lisa Cleary, who has a background in leading technology initiatives.Swrve Inc. offers a comprehensive suite of customer data solutions designed to enhance mobile engagement for enterprises. Their core product focuses on unifying and organizing customer data at the source, enabling businesses to deliver personalized and dynamic experiences across various channels. Key functionalities include real-time customer insights, advanced segmentation, and campaign orchestration, which allow brands to turn data into actionable marketing strategies. The platform supports owned channel engagement, providing enterprises with tools for push notifications, in-app messaging, and integrated content within mobile applications. Swrve Inc. caters to a diverse client base, including prominent brands in sectors such as retail, finance, and travel, with operations spanning North America, Europe, and parts of Asia.Swrve Inc. generates revenue primarily through subscription-based services, where clients pay for access to their suite of customer engagement tools. Transactions typically involve annual or monthly licensing agreements, which can vary based on the scale of data usage and the number of integrated channels required by the client. The company's flagship offerings encompass advanced customer engagement solutions, which allow for real-time triggers and dynamic content delivery. Specific pricing plans may depend on the features chosen, and packages are designed to accommodate both small businesses and large enterprises, ensuring that clients have flexible options tailored to their needs. Revenue is driven by both direct-to-consumer engagements and B2B partnerships, emphasizing the firm's commitment to delivering scalable solutions for enterprises looking to optimize their marketing efforts.Following its acquisition on January 12, 2023, Swrve Inc. aims to leverage the synergies with MessageGears to enhance its market reach in the US and Europe. The company plans to introduce new product features tailored for advanced customer engagement and intends to launch these enhancements within the next year. The recent funding from the acquisition will facilitate entry into new geographic markets, specifically targeting expansion initiatives in key European cities by the end of 2024.

## Funding rounds

- Series D, Sep 14, 2017, $25M — Atlantic Bridge
- Series C, Nov 11, 2015, $30M — TPG, Ireland Strategic Investment Fund, Atlantic Bridge, Acero Capital, Enterprise Ireland, Enterprise Equity Venture Capital
- Series B, Sep 18, 2014, $10M — Intel Capital, Atlantic Bridge, Acero Capital, SV Angel, Enterprise Ireland, Furthr
- Seed, Sep 8, 2011, $2.7M — Intel Capital, SV Angel, Enterprise Ireland, Furthr

## Investors

- Intel Capital (https://capitalatlas.ai/funds/intel-capital) — Seed, Series B
- SV Angel (https://capitalatlas.ai/funds/sv-angel) — Seed, Series B
- Enterprise Ireland (https://capitalatlas.ai/funds/enterprise-ireland) — Seed, Series B, Series C
- Furthr (https://capitalatlas.ai/funds/furthr) — Seed, Series B
- Atlantic Bridge (https://capitalatlas.ai/funds/atlantic-bridge) — Series B, Series C, Series D
- Acero Capital (https://capitalatlas.ai/funds/acero-capital) — Series B, Series C
- TPG (https://capitalatlas.ai/funds/tpg) — Series C
- Ireland Strategic Investment Fund — Series C
- Enterprise Equity Venture Capital (https://capitalatlas.ai/funds/enterprise-equity-venture-capital) — Series C