# Swish Club

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/swish-club

- Industry: Business Support Services
- Headquarters: Bengaluru, India
- Website: www.swishclub.in
- Total disclosed funding: $1.3M
- Latest round: Seed (Nov 30, 2023)
- Investors on record: 4

## About

Swish Club is a corporate device rental and asset management platform that simplifies technology leasing and management for businesses through a diverse offering of high-demand electronic devices. Established in 2023 and based in Bengaluru, India, BenPlat EPP Technology Pvt Ltd., trading under the name Swish Club, specializes in corporate device rentals. In February 2025, Swish Club raised USD 3.3 million in pre-series A funding led by Powerhouse Ventures, with participation from Blume Ventures, Founders Fund, Touchstone Ventures, Eternal Capital, and Atrium Ventures. Individual and other unspecified investors also participated in the round. The round was part of a larger USD 4.5 million pre-series A and debt funding. The founder’s history is currently not available. Swish Club operates as a corporate device rental and asset management platform, providing a comprehensive suite of services designed to streamline the leasing and management of technology devices for businesses. Their core offerings include a diverse range of high-demand electronic devices, such as MacBook Air, Surface Pro, Asus Rog, Dell Latitude, and HP 15s, available at competitive monthly rates. The platform aims to address common challenges in IT management, such as device procurement, maintenance, and security, enabling companies to focus on their core operations while ensuring their technology infrastructure is both up-to-date and efficient. The service incorporates enterprise-grade security solutions and device telemetry features, allowing clients to monitor device health and receive alerts on potential issues. Swish Club caters primarily to startups and established businesses across various sectors in India, with a growing client base of over 125 companies that utilize their rental solutions as a means of maintaining agility and operational efficiency. Swish Club generates revenue through its device leasing model, which includes flexible subscription plans for a range of products designed for enterprise usage. Clients typically engage in monthly rental agreements that provide access to premium devices without the burden of upfront costs, contributing to cash flow optimization for businesses. For instance, leasing a MacBook Air starts at INR 2,542 per month while the Surface Pro begins at INR 3,947 per month, illustrating a structured pricing strategy aimed at diverse clientele needs. The company also offers bundled services, such as asset tracking and mobile device management software, enhancing the value proposition for corporate clients. This B2B transaction model simplifies IT procurement and positions Swish Club favorably within the corporate technology leasing market. The company will use the February 2025 funding to boost its growth and product development.

## Funding rounds

- Seed, Nov 30, 2023, $1.3M — Blume Ventures, Touchstone Ventures, Real Time Accelerator, GNPV Solutions LLP

## Investors

- Blume Ventures (https://capitalatlas.ai/funds/blume-ventures) — Seed
- Touchstone Ventures — Seed
- Real Time Accelerator (https://capitalatlas.ai/funds/real-time-accelerator) — Seed
- GNPV Solutions LLP — Seed