# Swell

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/swell-2

- Industry: Healthcare Specialists
- Headquarters: Clarksville, US
- Website: www.getswell.app
- Total disclosed funding: $0.4M
- Latest round: Seed (Feb 21, 2025)
- Investors on record: 5

## About

Swell is a mental health platform providing accessible confidential therapy sessions via licensed therapists, specifically aimed at middle and working-class individuals seeking affordable mental health solutions.Swell is a mental health platform that connects users with licensed therapists for confidential therapy sessions. Founded in 2022 in Clarksville, US, it has completed one deal as of February 21, 2025. In its most recent funding round, Swell raised USD 1.6 mn from investors including Bluegrass Angels, Defy.vc, Keyhorse Capital, and Peak State Ventures. The founder's background is not specified, and no details about prior companies have been made available.Swell Health operates primarily as a mental health platform that offers confidential video therapy sessions facilitated by licensed therapists. The platform was launched to provide accessible mental health services to middle and working-class individuals, particularly those who may struggle to afford traditional therapy costs. Swell's services are designed to address issues such as stress, anxiety, and depression, catering to a diverse client base that includes military families as well as the general population. The key offerings consist of individual therapy sessions priced at USD 150 and couples sessions at USD 175, with additional support provided through a complimentary app that enables users to schedule appointments and access supplementary therapeutic content. Swell Health predominantly serves clients in Tennessee and Kentucky, focusing on ensuring that therapy is both affordable and user-friendly through its technological interface.Swell Health generates revenue through direct-to-consumer transactions for its therapy services. The business model is structured around individual and couples therapy sessions, with pricing set at USD 150 and USD 175 respectively. Additionally, Swell accepts various insurance plans, including TRICARE, Aetna, Cigna, Blue Cross Blue Shield, and United Health Care, which allows for copayment options that minimize out-of-pocket expenses for many clients. For those who choose to pay privately, cash payments are also accepted, making the therapy services accessible to a wider audience. The company facilitates a straightforward transaction process through its mobile app, where clients can book sessions directly and handle insurance verification seamlessly, thereby enhancing the overall customer experience.In February 2025, Swell raised USD 1.6 mn in venture funding to support its expansion and development efforts. The company aims to enhance its service offerings and introduce new features while targeting expansion into additional markets, though specific regions have not yet been disclosed. The recent funding will be instrumental in supporting these initiatives, allowing Swell to broaden its operational reach and invest in new product developments.

## Funding rounds

- Seed, Feb 21, 2025, $0.4M — Bluegrass Angels, Defy., Peak State Ventures, Keyhorse Capital, Fairwater Labs

## Investors

- Bluegrass Angels (https://capitalatlas.ai/funds/bluegrass-angels) — Seed
- Defy. (https://capitalatlas.ai/funds/defy) — Seed
- Peak State Ventures (https://capitalatlas.ai/funds/peak-state-ventures) — Seed
- Keyhorse Capital — Seed
- Fairwater Labs — Seed