# SureCam

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/surecam

- Industry: Software
- Headquarters: Maplewood, US
- Website: www.surecam.com
- Total disclosed funding: $13M
- Latest round: Series B (Jan 6, 2025)
- Investors on record: 1

## About

Based in Missouri, US, and founded in 2014, IT US Acquisition Company, LLC, d.b.a. SureCam, operates as a provider of video telematics technology for small and midsized businesses to reduce claims costs, protect employees, enhance driver coaching, and improve fleet safety. In May 2022, a consortium led by Lewis & Clark Capital, including CCA Financial and other unspecified investors, acquired a majority stake in SureCam Limited for USD 11.5 million.

The company’s product line includes front-facing dash cams, dual-facing dash cams, front and rear dash cams, and waterproof exterior cams, helping businesses protect their operations from false accident claims and identify and improve risky driving behaviors. SureCam provides digital fleet intelligence for small and midsize companies by using cloud-connected dash cameras, the IoT platform, and customer software.

The company generates revenue from subscriptions to its video and tracking platform, which includes SureCam View (USD 29.74 per vehicle per month), SureCam View Pro (USD 33.99 per vehicle per month), and more.

## Funding rounds

- Series B, Jan 6, 2025, $13M — Lewis & Clark Capital

## Investors

- Lewis & Clark Capital (https://capitalatlas.ai/funds/lewis-clark-capital) — Series B