# Supertails

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/supertails

- Industry: Consumer Products
- Headquarters: Bangalore, India
- Website: www.supertails.com/
- Total disclosed funding: $54M
- Latest round: Series C (Feb 10, 2026)
- Investors on record: 8

## About

Based in Karnataka, India, and founded in 2021, Pets Centric Private Limited operates as Supertails that provides a one-stop solution for pet food and supplies. The company was co-founded by Vineet Khanna, Aman Tekriwal, and Varun Sadana. In February 2026, Supertails raised USD 30 million in series C funding led by new investor Venturi Partners, with participation from other new investors Nippon Life India AIF. Returning investors Fireside Ventures, Titan Capital, RPSG Ventures, Sauce.vc, DSG Consumer Partners, and Saama Capital also participated in the round.

Pets Centric Private Limited provides a digital pet care platform for pet-related products and healthcare services. The company's platform offers online vet consultations and products across the categories of food, accessories, grooming essentials, and toys for dogs and cats.

The company will use the February 2026 funding to expand veterinary clinics, scale rapid delivery services in top cities, and strengthen its end-to-end pet care supply chain.

## Funding rounds

- Series C, Feb 10, 2026, $30M — Saama Capital, DSG Consumer Partners, Fireside Ventures, Nippon Life India AIF, RPSG Ventures, Sauce.vc, Titan Capital, Venturi Partners Pte Ltd
- Series B, Feb 13, 2024, $15M — Saama Capital, DSG Consumer Partners, Fireside Ventures, RPSG Ventures, Sauce.vc
- Series A, Nov 9, 2022, $9M — Saama Capital, DSG Consumer Partners, Fireside Ventures

## Investors

- Saama Capital (https://capitalatlas.ai/funds/saama-capital) — Series A, Series B, Series C
- DSG Consumer Partners (https://capitalatlas.ai/funds/dsg-consumer-partners) — Series A, Series B, Series C
- Fireside Ventures (https://capitalatlas.ai/funds/fireside-ventures) — Series A, Series B, Series C
- RPSG Ventures (https://capitalatlas.ai/funds/rpsg-ventures) — Series B, Series C
- Sauce.vc (https://capitalatlas.ai/funds/sauce-vc) — Series B, Series C
- Nippon Life India AIF (https://capitalatlas.ai/funds/nippon-life-india-aif) — Series C
- Titan Capital — Series C
- Venturi Partners Pte Ltd (https://capitalatlas.ai/funds/venturi-partners-pte-ltd) — Series C