# Super Data Research

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/super-data-research

- Industry: Information Services
- Headquarters: New York, US
- Website: www.superdataresearch.com
- Latest round: Seed (Oct 19, 2017)
- Investors on record: 1

## About

Super Data Research, Inc. delivers in-depth data analytics and insights focused on gaming, virtual reality, augmented reality, and interactive entertainment sectors, empowering stakeholders to make informed strategic decisions.Super Data Research, Inc., founded in 2009, operates out of New York, US, providing data-driven insights into the digital gaming ecosystem. The company was acquired by The Nielsen Company in September 2018. It was established to meet the growing demand for comprehensive market intelligence in the interactive entertainment industry.Super Data Research specializes in providing extensive data, insights, and guidance across gaming, virtual reality (VR), augmented reality (AR), and interactive entertainment sectors. Their offerings include market analysis, consumer behavior tracking, and industry reports that showcase trends, revenue data, and competitive benchmarks. These products support various stakeholders like game developers, publishers, and investors in enhancing strategic planning. Their analytical tools, particularly The Arcade, serve as a metric hub encapsulating the global digital games market, providing access to high-level trends and detailed data on major titles while catering to clients across North America, Europe, and Asia.Super Data Research generates revenue primarily through a subscription-based model, granting clients access to tailored reports, market data, and analytical insights. The firm conducts business-to-business transactions, providing insights to video game publishers, console manufacturers, and investment firms. Their flagship products include detailed industry reports on market performance and growth opportunities in sectors like esports, gaming video content, and VR. Report pricing varies based on the specificity and depth of the data offered, reflecting the customized nature of their services.In light of its acquisition by The Nielsen Company, Super Data Research is poised for future growth by focusing on expanding its product offerings and enhancing geographical reach. The company aims to introduce new analytical tools and reports tailored for emerging markets, with specific plans to penetrate markets in Asia and Europe by 2023. The recent acquisition will likely enable Super Data to utilize additional resources for these initiatives, enhancing their capabilities to deliver high-quality insights to a broader client base.

## Funding rounds

- Seed, Oct 19, 2017 — Makers Fund

## Investors

- Makers Fund (https://capitalatlas.ai/funds/makers-fund) — Seed