# SumAll

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sumall

- Industry: Software
- Headquarters: New York, US
- Website: www.sumall.com
- Total disclosed funding: $12M
- Latest round: Series A (Dec 3, 2013)
- Investors on record: 4

## About

SumAll Inc. develops tools designed to help businesses optimize their digital marketing strategies by aggregating key marketing data into a single, comprehensive platform.Founded in 2011, SumAll Inc. is based in New York, US, and provides businesses with analytics solutions to enhance their marketing efforts. The company has executed a total of 6 deals, with its most recent funding round being a Series A in April 2015, raising USD 4.00 mn from Battery Ventures and Wellington Partners. SumAll was initiated to support small businesses but has since expanded its services to cater to a broader range of clients.Sumall.com offers an extensive suite of tools that assist businesses in analyzing and optimizing their digital marketing endeavors. Central to its services is a data aggregation platform that compiles various marketing metrics from social media, e-commerce, and web analytics into one dashboard, which aids users in evaluating their marketing performance and customer engagement. Initially designed for small businesses, SumAll has adapted its offerings to meet the needs of a diverse clientele in North America and Europe, helping them leverage their marketing data effectively.Sumall generates revenue through a subscription-based model, where businesses pay for access to its analytics and marketing tools. Clients can choose from different pricing tiers based on their specific requirements, such as the amount of data processed or the depth of analytics needed. The company's core products provide in-depth insights and reporting features that are crucial for maintaining user engagement, primarily operating in a B2B framework with clients committing to monthly or annual subscription plans.SumAll Inc. plans to leverage funding raised in April 2015 to further enhance its product offerings and expand its market reach. The company is currently working on new features aimed at improving user experience and analytics capabilities, with releases targeted within the next year. Additionally, SumAll is focusing on expanding its presence in both North America and Europe, targeting new markets by the end of 2023 to increase its client base and enhance service accessibility.

## Funding rounds

- Series A, Dec 3, 2013, $4M — Battery Ventures, Wellington Partners
- Series A, Nov 20, 2012, $6M — Battery Ventures, Wellington Partners
- Seed, Jun 1, 2012, $1.5M — Battery Ventures, Matrix Partners, Wellington Partners, General Catalyst Partners

## Investors

- Battery Ventures (https://capitalatlas.ai/funds/battery-ventures) — Seed, Series A
- Matrix Partners (https://capitalatlas.ai/funds/matrix-partners) — Seed
- Wellington Partners (https://capitalatlas.ai/funds/wellington-partners) — Seed, Series A
- General Catalyst Partners (https://capitalatlas.ai/funds/general-catalyst-partners) — Seed