# STYLE PORT

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/style-port

- Industry: Software
- Headquarters: Tokyo, Japan
- Website: https://styleport.co.jp
- Total disclosed funding: $13M
- Latest round: Series D (Oct 4, 2023)
- Investors on record: 12

## About

Founded in 2017, STYLE PORT Inc. is a Tokyo-based company that specializes in innovative fashion solutions. It offers a wide range of contemporary clothing and accessories that cater to the evolving needs of style-conscious consumers.STYLE PORT Inc. is focused on delivering modern fashion solutions. Established in October 2017, it is headquartered in Tokyo, Japan. The company has completed a total of 6 deals, with the most recent being on October 4, 2023, when it raised JPY 700 million in Series D funding from investors including Daiwa Corporate Investment, Kepple Group, Nomura Real Estate Development Co., Ltd., Sony Ventures, Yamato Holdings, and Zenrin Future Partners. The firm was founded by individuals with experience in the fashion industry, although specific founder history is not disclosed. Its funding strategy reflects an emphasis on growth and innovation in the fashion sector.Style Port specializes in innovative fashion solutions that cater to diverse consumer needs in the apparel sector. Their core offerings include a range of clothing and accessories designed for both men and women, emphasizing contemporary styles and quality materials. The company addresses the evolving demands of fashion-conscious consumers by providing products that blend aesthetics with functionality, appealing to customers who value both style and comfort. Style Port's products are marketed primarily in urban areas across Japan, South Korea, and select markets in Europe, targeting a demographic that includes young professionals and trendsetters looking for unique fashion items. End users benefit from the company's commitment to quality and design, positioning Style Port as a competitive player in contemporary fashion.Style Port generates revenue through a multi-faceted transaction structure that includes direct-to-consumer sales and strategic partnerships with retailers. The company engages customers via a subscription model for exclusive collections, offering members early access to new releases and limited-edition items. Additionally, Style Port collaborates with various wholesalers to distribute its products through both physical stores and online platforms, enhancing its market reach. The pricing structure for their flagship products reflects the quality and uniqueness of their offerings, attracting a clientele willing to invest in premium fashion. These diverse revenue streams establish a robust financial foundation while continuously expanding its presence in the competitive fashion industry.In October 2023, STYLE PORT Inc. raised JPY 700 million in Series D funding aimed at further developing ROOV, a 3D communication platform for virtual tours of residential real estate. The company plans to leverage this funding to enhance its product offerings and expand its presence in new markets. Specific markets targeted for expansion have not been disclosed, but the firm is focused on rolling out upcoming new products designed to meet changing consumer needs.

## Funding rounds

- Series D, Oct 4, 2023, $4.7M — Daiwa Corporate Investment, Sony Innovation Fund, Yamato Holdings, Zenrin Future Partners, Kepple Group, Nomura Real Estate Development Co., Ltd.
- Series C, Oct 6, 2021, $3.5M — Mitsubishi UFJ Capital, Mizuho Capital, Mercuria Investment, Sony Innovation Fund, Japan Post Capital, Zenrin Future Partners
- Series B, Apr 28, 2020, $1.3M — Mercuria Investment, Hinokiya Group
- Series A, Nov 6, 2018, $0.9M — Mizuho Capital, STRIVE
- Series A, Feb 13, 2018, $2.4M — STRIVE

## Investors

- STRIVE (https://capitalatlas.ai/funds/strive) — Series A
- Mizuho Capital (https://capitalatlas.ai/funds/mizuho-capital) — Series A, Series C
- Mercuria Investment (https://capitalatlas.ai/funds/mercuria-investment) — Series B, Series C
- Hinokiya Group — Series B
- Mitsubishi UFJ Capital (https://capitalatlas.ai/funds/mitsubishi-ufj-capital) — Series C
- Sony Innovation Fund (https://capitalatlas.ai/funds/sony-innovation-fund) — Series C, Series D
- Japan Post Capital (https://capitalatlas.ai/funds/japan-post-capital) — Series C
- Zenrin Future Partners (https://capitalatlas.ai/funds/zenrin-future-partners) — Series C, Series D
- Daiwa Corporate Investment (https://capitalatlas.ai/funds/daiwa-corporate-investment) — Series D
- Yamato Holdings — Series D
- Kepple Group (https://capitalatlas.ai/funds/kepple-group) — Series D
- Nomura Real Estate Development Co., Ltd. — Series D