# StickyADStv

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/stickyadstv

- Industry: Marketing/Advertising
- Headquarters: Paris, France
- Website: www.stickyads.tv
- Total disclosed funding: $5.8M
- Latest round: Series B (May 17, 2013)
- Investors on record: 2

## About

StickyADStv offers advanced digital advertising solutions, specializing in integrating advertising seamlessly within television media to optimize viewer engagement and brand visibility.Founded in 2009 in Paris, France, StickyADStv focuses on innovative advertising solutions that enhance digital advertising within television. In May 2016, the company was acquired by FreeWheel for EUR 96 mn, marking a significant milestone in its operational journey. The company has engaged in 5 notable deals since its inception.StickyADStv specializes in innovative advertising solutions, focusing primarily on the integration of digital advertising within television media. The company’s key offerings revolve around advanced TV ad placements that allow brands to reach targeted audiences effectively, leveraging data analytics to optimize ad performance and engagement. StickyADStv’s services cater to a diverse client base, including major broadcasters, advertising agencies, and brands across various sectors, operating primarily in Europe, North America, and select regions in Asia.StickyADStv generates revenue through a structured model involving partnerships with broadcasters and direct transactions with advertisers. The company offers customizable advertising solutions typically structured around subscription-based agreements, allowing clients to access various advertising packages tailored to their needs. Each transaction includes comprehensive advertising services such as ad placements, performance analytics, and viewer engagement metrics, facilitating both long-term partnerships and short-term campaigns.Following its acquisition by FreeWheel in May 2016, StickyADStv is focusing on enhancing its product offerings and expanding into new geographic markets. The company plans to introduce new advertising solutions that cater to evolving market demands. Specific regions targeted for expansion include Asia-Pacific and Latin America, with initiatives expected to commence by 2024. The funding received from the acquisition will be utilized to support these strategic initiatives and facilitate the development of new products.

## Funding rounds

- Series B, May 17, 2013, $4M — Ventech, ISAI
- Series A, Oct 6, 2011, $1.7M — ISAI

## Investors

- ISAI (https://capitalatlas.ai/funds/isai) — Series A, Series B
- Ventech (https://capitalatlas.ai/funds/ventech) — Series B