# StarNews Mobile

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/starnews-mobile

- Industry: Media
- Headquarters: Santa Monica, US
- Website: www.starnewsmobile.com
- Total disclosed funding: $1.8M
- Latest round: Seed (Dec 10, 2020)
- Investors on record: 2

## About

Based in the US, StarNews Mobile operates as a platform that connects content creators within the mobile video market to their audiences, focusing on monetization through subscriptions and direct engagement.StarNews Mobile, founded in 2017 in Santa Monica, US, offers a platform for content creators to monetize their work. The company has completed four deals to date, with the most recent funding round occurring on October 30, 2023. In this round, StarNews Mobile raised USD 3.00 mn in pre-Series A funding led by Janngo Capital. Guy Kamgaing serves as both the founder and CEO.StarNews Mobile leverages the burgeoning mobile video market in Africa by offering a platform that enables content creators to connect directly with their audiences, thereby monetizing their creative work. The core product is a subscription-based service where users can access exclusive video content from both local and global influencers. This platform supports various content categories including sports, religion, entertainment, and food, catering to diverse audience interests. The service operates across six African countries and partners with nine mobile operators, allowing for a seamless user experience. By utilizing prepaid mobile accounts and mobile money for transactions, StarNews Mobile effectively addresses the monetization challenges faced by creators while providing fans with unique content access.StarNews Mobile generates revenue primarily through subscription plans, which offer users multiple pricing tiers for accessing exclusive content. Subscribers can choose from daily, weekly, or monthly plans that unlock new videos from their favorite creators. The payment structure accommodates the preferences of the target audience, allowing transactions via prepaid mobile accounts or mobile money, which is particularly relevant given the financial landscape in many African markets. The company's business model emphasizes direct-to-consumer interactions, enhancing the revenue potential for both creators and the platform itself. By focusing on partnerships with content creators and mobile operators, StarNews Mobile aims to establish a sustainable revenue stream while fostering the growth of the overall creator economy in Africa.In October 2023, StarNews Mobile raised USD 3.00 mn in pre-Series A funding led by Janngo Capital to support its expansion in the African market. The company plans to launch new products designed to enhance user engagement and content variety in the upcoming months. Additionally, StarNews Mobile is focusing on expanding its service into additional African nations, aiming to reach broader audiences by mid-2024.

## Funding rounds

- Seed, Dec 10, 2020, $1.8M — I&P, Expert DOJO

## Investors

- I&P (https://capitalatlas.ai/funds/i-p) — Seed
- Expert DOJO (https://capitalatlas.ai/funds/expert-dojo) — Seed