# Stackla

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/stackla-pty

- Industry: Marketing/Advertising
- Headquarters: Australia
- Website: www.stackla.com
- Total disclosed funding: $6.1M
- Latest round: Series A (Feb 29, 2016)
- Investors on record: 2

## About

Stackla Pty Ltd specializes in user-generated content (UGC) solutions, enabling brands to harness authentic customer interactions to enhance engagement and drive conversions in their ecommerce platforms.Stackla Pty Ltd, founded in 2012 in Australia, provides a platform that helps businesses leverage user-generated content to improve their marketing efforts. In June 2021, Stackla was acquired by Nosto Solutions Ltd. Financial terms of the transaction were not disclosed. The company has been involved in 4 total deals, with its most recent deal occurring on June 2, 2021. The latest funding round raised USD 4.00 mn from investors including Alium Capital Management and Bailador Investment Management, bringing the total amount raised to USD 4.00 mn.Stackla offers a suite of products aimed at enhancing ecommerce experiences through user-generated content. Its platform enables ecommerce retailers to incorporate authentic customer imagery into their visual content, thereby improving engagement and conversion rates. By utilizing predictive AI, Stackla assists businesses in identifying the most effective UGC for their marketing strategies, streamlining content curation processes for mid to large-scale retailers across North America, Europe, and Asia-Pacific.Stackla operates on a subscription-based revenue model, providing tiered service plans that allow clients to integrate user-generated content into their ecommerce platforms. These plans include access to advanced analytics and content management features, fostering ongoing partnerships as clients receive continuous support and updates. Stackla's offerings are essential for increasing customer engagement and facilitating conversions, thereby driving revenue for its clients.Following the acquisition of Stackla by Nosto Solutions Ltd. in June 2021, the company is focused on expanding its product offerings and geographic reach. There are plans to launch new features aimed at further integrating user-generated content into ecommerce solutions, with specific release dates yet to be announced. In addition, Stackla is targeting expansion into new markets, particularly in regions where Nosto has established a strong presence. The recent funding of USD 4.00 mn will be utilized to support these initiatives, enhancing Stackla's capabilities and market penetration.

## Funding rounds

- Series A, Feb 29, 2016, $4.4M — Rampersand, Bailador Investment Management
- Series A, Oct 29, 2014, $1.7M — Rampersand

## Investors

- Rampersand (https://capitalatlas.ai/funds/rampersand) — Series A
- Bailador Investment Management (https://capitalatlas.ai/funds/bailador-investment-management) — Series A