# SSA Finserv Private

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/ssa-finserv-private

- Industry: Financial Services
- Headquarters: Mumbai, India
- Website: www.ssafinserv.com
- Total disclosed funding: $2.6M
- Latest round: Seed (Nov 17, 2020)
- Investors on record: 1

## About

Based in India, SSA Finserv Pvt. Ltd. specializes in providing short to medium-term business loans tailored for small and medium enterprises, addressing their unique financial challenges and enabling growth opportunities.Founded in 2019 and headquartered in Mumbai, India, SSA Finserv Pvt. Ltd. offers financial solutions specifically for small and medium enterprises. The company raised INR 195.00 million in Seed funding in November 2020, led by Blue Ashva Capital, which brought the total amount raised to INR 195.00 million and valued the company at INR 344.12 million post-money. The founder's prior experience in financial services has shaped SSA's strategic approach toward providing accessible financing options for SMEs.SSA Finserv Private Limited primarily provides short to medium-term business loans tailored specifically for small and medium enterprises (SMEs) across various sectors. The company's loan offerings are designed to address the financial challenges faced by SMEs, enabling them to fund operational expenses, manage cash flow, and invest in growth opportunities. Targeting a broad client base, SSA has successfully assisted over 70 business entities, emphasizing its role as a crucial financial partner to SMEs in industries such as manufacturing, retail, and services. The company operates exclusively in the Indian market, with plans for geographical expansion and diversification into related financing areas, reflecting its commitment to meeting the evolving needs of its clientele.SSA Finserv Private Limited generates revenue primarily through the interest earned on the business loans it provides to SMEs, amounting to INR 257,595.60 in 2023. The EBITDA for the same year was INR -45,154.60, indicating operational costs exceeding income. The transactional structure is straightforward, involving direct loan agreements between the company and its business clients. Once a loan is approved, the client receives the funds, which are typically repayable over a specified term with an agreed-upon interest rate. The company does not charge any processing fees prior to loan approval, thus streamlining the transaction process and enhancing client trust. By focusing on the specific financial needs of SMEs, SSA maintains a consistent cash flow from interest payments, positioning itself as a reliable lender in the competitive non-banking financial company (NBFC) landscape.In November 2020, SSA Finserv Pvt. Ltd. raised INR 195.00 million in Seed funding, which the company plans to utilize for expanding its operations. The firm's strategy includes launching new financial products tailored to meet the diverse needs of SMEs, alongside geographic expansion into new markets within India. While specific timelines for these initiatives have not been disclosed, the company is focused on leveraging its recent funding to enhance its service offerings and increase market penetration.

## Funding rounds

- Seed, Nov 17, 2020, $2.6M — Blue Ashva Capital

## Investors

- Blue Ashva Capital (https://capitalatlas.ai/funds/blue-ashva-capital) — Seed