# Sprinklr

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sprinklr

- Industry: Software
- Headquarters: New York, US
- Website: www.sprinklr.com
- Total disclosed funding: $429M
- Latest round: Series G (Sep 9, 2020)
- Investors on record: 9

## About

Based in New York, US, and founded in 2009, Sprinklr, Inc. operates as an enterprise software company that develops customer experience management (CXM) software. The firm was founded by Ragy Thomas. Sprinklr currently employs 1,900 employees in 16 countries and 25 offices. Since its foundation, the company has made several acquisitions, acquiring Nanigans, Inc., Get Satisfaction, Inc., Booshaka Inc., and Postano. In October 2020, Hellman & Friedman acquired Sprinklr. In June 2021, the company debuted on the New York Stock Exchange under the ticker symbol “CXM”

Sprinklr operates as a social media management platform that enables enterprise brands to connect with customers through marketing, advertising, and research initiatives across all modern channels. The company operates through its unified platform covering Modern Marketing, Modern Advertising, Modern Research, Modern Care, and Modern Engagement.

## Funding rounds

- Series G, Sep 9, 2020, $200M — Hellman & Friedman, Sixth Street
- Series F, Jun 14, 2016, $105M — Battery Ventures, Temasek Holdings, Intel Capital, Azure Capital Partners, Wellington Management, SG Growth Capital
- Series E, Mar 24, 2015, $16M — Battery Ventures, Intel Capital, Azure Capital Partners, ICONIQ Capital
- Series D, Dec 18, 2014, $30M — Battery Ventures, ICONIQ Capital
- Series D, Apr 29, 2014, $40M — Battery Ventures, Intel Capital, ICONIQ Capital
- Series C, Nov 5, 2013, $18M — Battery Ventures, Intel Capital
- Series B, Feb 5, 2013, $15M — Battery Ventures, Intel Capital
- Series A, Aug 29, 2011, $5M — Battery Ventures

## Investors

- Battery Ventures (https://capitalatlas.ai/funds/battery-ventures) — Series A, Series B, Series C, Series D, Series E, Series F
- Intel Capital (https://capitalatlas.ai/funds/intel-capital) — Series B, Series C, Series D, Series E, Series F
- ICONIQ Capital (https://capitalatlas.ai/funds/iconiq-capital) — Series D, Series E
- Azure Capital Partners (https://capitalatlas.ai/funds/azure-capital-partners) — Series E, Series F
- Temasek Holdings — Series F
- Wellington Management (https://capitalatlas.ai/funds/wellington-management) — Series F
- SG Growth Capital (https://capitalatlas.ai/funds/sg-growth-capital) — Series F
- Hellman & Friedman (https://capitalatlas.ai/funds/hellman-friedman) — Series G
- Sixth Street (https://capitalatlas.ai/funds/sixth-street) — Series G