# SportIQ

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sportiq

- Industry: Consumer Products
- Headquarters: Helsinki, Finland
- Website: www.siqball.com
- Total disclosed funding: $16M
- Latest round: Series A (Feb 19, 2026)
- Investors on record: 5

## About

Based in Helsinki, Finland, and founded in 2008 by Harri Hohteri along with co-founder Erik Anderson, SIQ Basketball, Inc., trading under the name SportIQ, is a provider of players’ performance data at their fingertips.  In February 2026, SportIQ raised USD 6.2 million in series A funding from Match Ventures, Koppenberg Management, and KB Partners.

The company develops smart basketball by installing technology inside the ball, that provides personalized metrics and advanced analytics of the player’s performance through the smartphone. Additionally, the company also provides a coinciding app that tracks real-time players' performance over 192 data points, which includes quickness, consistency, swish percentage, and more with every shot they take. The company earns by charging 99,00 EURO for its SIQ basketball and 83,88 EURO for its SIQ annual membership and 8,99 EURO for SIQ monthly membership.

## Funding rounds

- Series A, Feb 19, 2026, $6.2M — KB Partners, Match Ventures, Koppenberg Management
- Seed, Mar 26, 2024, $3.3M — Alumni Ventures Group
- Seed, Mar 10, 2023, $3M — KB Partners, Tera Ventures
- Seed, May 16, 2022, $3M — KB Partners, Tera Ventures

## Investors

- KB Partners (https://capitalatlas.ai/funds/kb-partners) — Seed, Series A
- Tera Ventures (https://capitalatlas.ai/funds/tera-ventures) — Seed
- Alumni Ventures Group (https://capitalatlas.ai/funds/alumni-ventures-group) — Seed
- Match Ventures (https://capitalatlas.ai/funds/match-ventures) — Series A
- Koppenberg Management — Series A