# Splash Financial

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/splash-financial

- Industry: Financial Services
- Headquarters: Cleveland, US
- Website: www.splashfinancial.com
- Total disclosed funding: $128M
- Latest round: Series C (Sep 2, 2025)
- Investors on record: 11

## About

Splash Financial, Inc. is a Cleveland-based loan refinance marketplace that simplifies access to a variety of financial products for consumers across the United States, including personal loans and student loan refinancing. Established in 2013, Splash Financial, Inc. focuses on providing innovative financial solutions for borrowers. The founder, Steven Muszynski, has played a pivotal role in the company as both CEO and founder, although details about prior ventures are not available. The company is headquartered in Cleveland, US.Splash Financial operates as a leading loan refinance marketplace, offering a range of financial products designed to simplify the borrowing process for consumers throughout the United States. Their primary offerings include personal loans, student loan refinancing, home equity lines of credit (HELOC), and in-school student loans, meeting various needs such as debt consolidation, home improvement, and education financing. Customers can easily browse loan offers from a network of lenders, enhancing the application process and ensuring broad access to their services nationwide.Splash Financial generates revenue through a marketplace model, facilitating connections between borrowers and lenders. The company operates on a commission basis, earning a fee for each loan originated through its platform. For example, on qualifying for a personal loan, Splash may receive a percentage of the amount as a transaction fee. Their product offerings include personal loans with fixed rates from 8.99% APR and HELOCs with variable rates starting at 7.375% APR, contributing to the transaction volume that fuels revenue. The company serves both direct-to-consumer and B2B markets, enhancing its revenue potential through diverse interactions with customers and lending institutions.In June 2021, Splash Financial, Inc. raised USD 44.35 mn in Series B funding, co-led by Citi Ventures, Detroit Venture Partners, and DST Global, with participation from other investors. The company plans to utilize this funding to accelerate growth within its expanding lender network and enhance its automated underwriting platform. Future growth strategies will focus on launching new products and expanding into additional markets, although specific details on new product launches and geographic regions have not been disclosed.

## Funding rounds

- Series C, Sep 2, 2025, $71M — First Tech Federal Credit Union, Grand Oaks Capital, Curql, The O.H.I.O. Fund
- Series B, Jun 17, 2021, $44M — DST Global, Detroit Venture Partners, Citi Ventures, Firebolt Ventures, CMFG Ventures, Future Ventures
- Series A, May 26, 2020, $13M — Future Ventures, CUNA Mutual Group

## Investors

- Future Ventures — Series A, Series B
- CUNA Mutual Group — Series A
- DST Global (https://capitalatlas.ai/funds/dst-global) — Series B
- Detroit Venture Partners (https://capitalatlas.ai/funds/detroit-venture-partners) — Series B
- Citi Ventures (https://capitalatlas.ai/funds/citi-ventures) — Series B
- Firebolt Ventures (https://capitalatlas.ai/funds/firebolt-ventures) — Series B
- CMFG Ventures — Series B
- First Tech Federal Credit Union — Series C
- Grand Oaks Capital — Series C
- Curql (https://capitalatlas.ai/funds/curql) — Series C
- The O.H.I.O. Fund (https://capitalatlas.ai/funds/the-o-h-i-o-fund) — Series C
