# Spikes Security

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/spikes-security

- Industry: IT Security/Cybersecurity
- Headquarters: Los Gatos, US
- Website: www.spikes.com
- Total disclosed funding: $14M
- Latest round: Series A (Oct 22, 2014)
- Investors on record: 4

## About

Spikes Security specializes in digital marketing solutions, providing innovative tools for brand engagement and customer interaction across diverse platforms, tailored to meet the evolving needs of businesses.Founded in 2012 in Los Gatos, US, Spikes Security focuses on enhancing digital marketing capabilities. The company has received a total of 4 funding deals, with the most recent being a Series A round in May 2016, raising USD 11.00 mn led by Benhamou Global Ventures, Javelin Venture Partners, and Lakewood Capital, bringing the total amount raised to USD 11.00 mn. The company has also undergone an acquisition in May 2016, when Aurionpro Solutions acquired an 80% stake in Spikes Security.Spikes.com is primarily recognized for its innovative digital marketing solutions tailored to enhance brand engagement and customer interaction across various platforms. The company offers a suite of products that includes social media analytics tools, custom content creation services, and targeted advertising solutions designed to address the evolving needs of businesses seeking to optimize their online presence. These services empower companies to better understand their audience through data-driven insights, ultimately enhancing user engagement and driving sales. Spikes.com serves a diverse clientele, including small to medium-sized enterprises (SMEs) and larger corporations, spanning industries such as retail, technology, and consumer goods. The company's products are marketed globally, with particular focus on North America and Europe, where digital marketing adoption is rapidly increasing.Revenue generation at Spikes.com is primarily driven through a subscription-based model, where clients pay for access to advanced features and tools within the company's platform. The transaction structure accommodates businesses of various sizes, offering tiered pricing plans based on the level of service required. Clients can engage with the company's products through individual subscriptions or bundled packages that provide comprehensive access to multiple services. Flagship offerings include their proprietary analytics software, which enables businesses to track engagement metrics and optimize their marketing strategies effectively. Partnerships with marketing agencies and direct-to-consumer sales further diversify revenue streams, allowing Spikes.com to capitalize on the growing demand for effective digital marketing solutions.Spikes Security is focused on expanding its product offerings and geographic reach. The company is in the process of designing new features to be launched in the near future, aimed at enhancing its analytics capabilities. Additionally, the company plans to expand into new markets, particularly in Asia, targeting a launch by the end of 2024. The recent funding from the Series A round will support these product developments and market expansion initiatives, enabling Spikes Security to strengthen its position in the digital marketing landscape.

## Funding rounds

- Series A, Oct 22, 2014, $11M — Javelin Venture Partners, BGV, Lakewood Capital
- Seed, Jan 22, 2013, $2.4M — Javelin Venture Partners, Social Starts
- Seed, Dec 27, 2012, $1M — Javelin Venture Partners

## Investors

- Javelin Venture Partners (https://capitalatlas.ai/funds/javelin-venture-partners) — Seed, Series A
- Social Starts (https://capitalatlas.ai/funds/social-starts) — Seed
- BGV (https://capitalatlas.ai/funds/bgv) — Series A
- Lakewood Capital (https://capitalatlas.ai/funds/lakewood-capital) — Series A
