# Space Add

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/space-add

- Industry: Marketing/Advertising
- Headquarters: Seoul, South Korea
- Website: www.spaceadd.com
- Total disclosed funding: $10M
- Latest round: Series C (Sep 13, 2023)
- Investors on record: 3

## About

Based in South Korea, Space Add specializes in spatial advertising solutions that enhance visibility and engagement for businesses across various digital platforms, leveraging innovative technologies to optimize ad performance.Space Add, headquartered in Seoul, South Korea, was founded in 2017 and focuses on spatial advertising solutions. The company has engaged in 3 deals to date, with its most recent deal occurring on September 13, 2023. It raised KRW 7.3 billion in Series C funding from returning investors Altos Ventures and ARK Impact Asset Management, alongside new participant Hanwha Investment & Securities. The total amount raised by Space Add is KRW 7.3 billion, resulting in a current company valuation of KRW 80 billion. The founder and CEO, Chang Oh, has not been noted to have previously founded other companies.Space Add specializes in advertising solutions designed to enhance visibility and engagement for various businesses. Its core offerings include advanced media placement services that leverage innovative technologies to optimize ad delivery across multiple platforms. The company aims to address challenges in audience targeting and ad performance, providing clients with tailored solutions to maximize reach and effectiveness. Space Add services a diverse client base that includes small to medium-sized enterprises as well as larger corporations seeking to enhance their brand presence in competitive markets. The geographical reach of Space Add extends beyond its domestic market, actively serving clients in key international regions, including North America and parts of Asia, where demand for digital advertising solutions continues to grow.Space Add generates revenue primarily through subscription-based models and B2B partnerships, facilitating direct engagements with its clients. The company's transaction framework typically involves multi-tiered pricing plans that cater to varying client needs, ranging from basic advertising packages to comprehensive premium services. Clients engage with Space Add under structured agreements, which may include long-term partnerships for ongoing ad placements and performance analytics. Although specific pricing details for individual services are not disclosed, the offerings are strategically designed to provide value to clients while ensuring a streamlined transaction process. Key services, which form the backbone of the company's revenue stream, include signature advertising solutions that effectively bridge the gap between businesses and their target audiences.In September 2023, Space Add raised KRW 7.3 billion in Series C funding to increase its office media footprint to 1,000 buildings and establish contact with more than 3 million potential clients. The company plans to develop and launch new products aimed at enhancing its advertising capabilities, although specific timelines have not been disclosed. Furthermore, Space Add is focusing on expanding into new geographic regions, particularly targeting additional markets in North America and parts of Asia to leverage the growing demand for digital advertising solutions.

## Funding rounds

- Series C, Sep 13, 2023, $5.5M — Altos Ventures, Hanwha Investment & Securities, ARK Impact Asset Management
- Series B, Mar 24, 2021, $2.9M — Altos Ventures, ARK Impact Asset Management
- Series A, Nov 7, 2019, $1.7M — Altos Ventures

## Investors

- Altos Ventures (https://capitalatlas.ai/funds/altos-ventures) — Series A, Series B, Series C
- ARK Impact Asset Management — Series B, Series C
- Hanwha Investment & Securities (https://capitalatlas.ai/funds/hanwha-investment-securities) — Series C
