# South49 Solutions

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/south49-solutions

- Industry: Software
- Headquarters: Sterling, US
- Website: www.south49.com
- Total disclosed funding: $1.2M
- Latest round: Series A (Feb 4, 2009)
- Investors on record: 1

## About

South49 Solutions focuses on transforming recruitment in retail and hospitality through innovative technology, offering user-friendly platforms that connect job seekers with employers, enhancing workforce communication and management.Founded in 2003 in Sterling, US, South49 Solutions specializes in recruitment technology for retail and hospitality sectors. The company received a SERIES A funding of USD 1.2 mn led by Originate Ventures in February 2009, marking its latest investment round. Its founder's history is not specified, and there are no mentions of prior pivots or subsidiaries.South49 Solutions specializes in leveraging advanced technology to innovate the recruitment processes within the retail and hospitality sectors. Their flagship offerings include Capango, a mobile application designed to connect job seekers with employment opportunities in a user-friendly, dating-like format, enabling seamless interaction between candidates and employers. Additionally, the company features Natural Insight, a comprehensive platform acquired from Movista Inc., which enhances global workforce communication and execution. South49 Solutions focuses on solving key industry challenges such as high turnover rates and inefficient hiring practices, thus catering to a diverse client base that encompasses retail chains, restaurants, and hospitality businesses across North America and select international markets. Their technology-driven solutions aim to empower hourly workers and streamline the hiring process, ultimately contributing to an improved workforce ecosystem.South49 Solutions operates on a revenue structure that incorporates subscription-based models, partnerships, and direct transactions with businesses in the retail and hospitality industries. The company generates revenue from fees associated with the use of its applications, such as Capango, and potential service charges for utilizing Natural Insight's workforce management capabilities. Clients, including retailers and restaurant chains, typically enter into agreements that provide access to these platforms, facilitating efficient recruitment and workforce management. The pricing plans associated with these services are designed to provide value to both employers seeking talent and job seekers looking for opportunities, combining technology and workforce solutions to create a sustainable revenue generation model within the service economy.In February 2009, South49 Solutions secured USD 1.2 mn in SERIES A funding led by Originate Ventures. The company plans to utilize this funding to enhance its existing platforms and develop new features aimed at improving user experience in recruitment processes. South49 Solutions is also exploring expansion into additional markets within North America and targeting select international regions to broaden its client base and service offerings.

## Funding rounds

- Series A, Feb 4, 2009, $1.2M — Originate Ventures

## Investors

- Originate Ventures (https://capitalatlas.ai/funds/originate-ventures) — Series A
