# Soothe

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/soothe

- Industry: Travel & Leisure
- Headquarters: West Hollywood, US
- Website: www.soothe.com
- Total disclosed funding: $78M
- Latest round: Series C (May 2, 2018)
- Investors on record: 2

## About

Soothe, Inc. is a wellness marketplace connecting clients with independent professionals offering services such as massage therapy, skincare, and beauty treatments through a convenient mobile app.Founded in 2013 and headquartered in West Hollywood, US, Soothe, Inc. specializes in wellness services delivered via a mobile application. The company's offerings were designed to meet the increasing demand for accessible health services. Hira Ahmed, the founder, has a background in launching businesses in the wellness sector. Soothe raised a total of USD 31 mn in funding, with its latest round, Series C, concluded in May 2018, led by The Riverside Company. This round brings the total amount raised to USD 31 mn.Soothe operates as a marketplace linking individuals and businesses to independent wellness professionals, providing services like massage therapy, skincare, haircuts, and beauty treatments. Users can book appointments through a mobile application for convenience at home, hotels, or other locations. Their client base includes individual consumers and businesses offering wellness services to employees or guests, with services available in major U.S. cities like Los Angeles, Miami, New York City, and San Francisco, as well as international locations such as London, Toronto, and Melbourne.Revenue for Soothe is generated through transaction fees and subscription services. Clients can book individual appointments or subscribe to SoothePass®, which offers discounted rates. The pricing structure is determined based on the specific services rendered, with fees collected upon service completion. The revenue model encompasses both direct-to-consumer transactions and business-to-business arrangements, where companies incorporate Soothe's services in employee wellness programs, ensuring quality through a network of pre-approved wellness professionals.In May 2018, Soothe, Inc. raised USD 31 mn in Series C funding led by The Riverside Company. The company plans to utilize this funding to enhance its service offerings and expand into new geographical markets. Specific upcoming products include additional wellness services tailored for corporate clients and potential new locations in key international cities, aiming for implementation by 2020.

## Funding rounds

- Series C, May 2, 2018, $31M — The Riverside Company
- Series B, Mar 10, 2016, $35M — The Riverside Company
- Series A, Aug 12, 2015, $11M — The Riverside Company
- Seed, Feb 11, 2015, $1.7M — Ridge Ventures

## Investors

- Ridge Ventures (https://capitalatlas.ai/funds/ridge-ventures) — Seed
- The Riverside Company (https://capitalatlas.ai/funds/the-riverside-company) — Series A, Series B, Series C