# SoHookd

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sohookd

- Industry: Software
- Headquarters: Washington, US
- Website: www.sohookd.com
- Total disclosed funding: $0.1M
- Latest round: Seed (Mar 30, 2018)
- Investors on record: 1

## About

SoHookd, Inc. is a wellness technology company focused on enhancing workplace employee engagement and health through innovative wellness solutions and services.SoHookd, Inc. was founded in 2015 and is based in Washington, US. The company specializes in employee wellness, offering a unique platform that promotes well-being in organizations. B. Williams serves as both the Founder and CEO. In March 2018, SoHookd raised USD 0.15 million in Seed funding from Jumpstart Health Investors, marking a key investment round for the company.SoHookd offers a comprehensive wellness platform aimed at enhancing employee engagement and well-being within organizations. Their core products include a curated wellness marketplace, expert-led webinars, and goal-driven challenges that collectively promote healthy habits among employees. The wellness marketplace allows employees to redeem rewards that align with their wellness goals, while the live and on-demand webinars cover pertinent topics such as stress management, nutrition, and mental health. The challenges encourage participation in activities that foster movement and mindfulness. SoHookd’s offerings cater to a diverse client base, including companies looking to initiate or expand their wellness initiatives, thereby accommodating organizations of various sizes and industries. Their solutions are designed for markets across North America and Europe, targeting both large corporations and small to medium enterprises seeking to improve workplace wellness.SoHookd generates revenue primarily through a subscription-based model that allows organizations to access their suite of wellness products and services. Clients can choose from various wellness packages tailored to meet their specific needs and budgetary constraints, with options ranging from foundational wellness initiatives to comprehensive programs. The platform may also facilitate partnerships with third-party providers and sponsors to enhance its offerings. The pricing structure typically aligns with the scale of the organization and the selected services, ensuring that clients can find a suitable fit for their employee wellness goals. This transactional framework supports a direct B2B approach, where companies implement SoHookd's solutions to drive measurable engagement and improve workforce productivity.SoHookd plans to leverage its recent Seed funding of USD 0.15 million, secured in March 2018, to enhance its product offerings and expand into new markets. The company aims to develop new wellness tools and services that will be launched over the next year, focusing on innovative solutions that further promote employee health. Additionally, SoHookd is targeting expansion into the European market, planning to establish a stronger presence there by the end of 2023, in order to reach a broader audience and meet increasing demand for workplace wellness.

## Funding rounds

- Seed, Mar 30, 2018, $0.1M — Jumpstart Health Investors

## Investors

- Jumpstart Health Investors (https://capitalatlas.ai/funds/jumpstart-health-investors) — Seed