# Soda Laboratory

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/soda-laboratory

- Industry: Software
- Headquarters: San Francisco, US
- Website: www.calixa.io
- Total disclosed funding: $16M
- Latest round: Series A (Nov 9, 2021)
- Investors on record: 5

## About

Soda Laboratory, Inc. develops innovative online gaming solutions, focusing on user engagement through diverse gaming experiences and seamless technology. They aim to enhance the entertainment aspect of online gaming for a global audience.Founded in 2020, Soda Laboratory, Inc. is based in San Francisco, US. The company specializes in online gaming, having pivoted to focus on creating immersive experiences for users. The firm was established by Kris Tsioulas and Thomas Schiavone, who serve as the CEO and co-founders. In November 2021, the company raised USD 12 mn in Series A funding led by Kleiner Perkins, with participation from Salesforce Ventures and Twilio Inc. This funding round marks their total fundraising to USD 12 mn, indicating their growth trajectory through strategic investment.Soda Laboratory, Inc. primarily offers a range of online gaming options, including popular categories like slot games, blackjack, and roulette. Their platform is designed for both casual and seasoned gamers, ensuring an immersive online gambling experience. The offerings include a variety of slot machines, live dealer games, and traditional table games, appealing to users in Australia and international markets. The company ensures a seamless gaming experience across various devices, making it accessible to players anywhere with internet access.The revenue model for Soda Laboratory, Inc. is based on transactions from gaming activities and related services. Players create accounts and deposit funds using secure payment methods to access various games. The company generates revenue through transaction fees and a share of wagers placed by players. Additional revenue streams may include promotional bonuses and incentives aimed at enhancing player engagement. Their structure ensures multiple avenues for players to enhance their gaming experience, contributing to the firm's revenue generation.Soda Laboratory, Inc. plans to leverage the recent Series A funding of USD 12 mn raised in November 2021 to hire across all functions, supporting its expansion efforts. The company is focused on designing and launching new gaming products to enhance its offerings, with targeted expansion into new geographical markets, particularly in North America and Europe, by the end of 2023. This strategy aims to broaden their user base and increase market presence.

## Funding rounds

- Series A, Nov 9, 2021, $12M — Kleiner Perkins, Twilio Inc., Salesforce Ventures
- Seed, Mar 9, 2021, $4.3M — Kleiner Perkins, Liquid 2 Ventures, Operator Collective

## Investors

- Kleiner Perkins (https://capitalatlas.ai/funds/kleiner-perkins) — Seed, Series A
- Liquid 2 Ventures (https://capitalatlas.ai/funds/liquid-2-ventures) — Seed
- Operator Collective (https://capitalatlas.ai/funds/operator-collective) — Seed
- Twilio Inc. — Series A
- Salesforce Ventures (https://capitalatlas.ai/funds/salesforce-ventures) — Series A