# Snowlion

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/snowlion

- Industry: Marketing/Advertising
- Headquarters: Okayama, Japan
- Website: www.snowlion.co.jp
- Total disclosed funding: $0.1M
- Latest round: Series B (Apr 30, 2020)
- Investors on record: 1

## About

Snowlion, Inc. is an innovative technology company specializing in developing and renting high-quality virtual reality (VR) and augmented reality (AR) applications for disaster preparedness, occupational safety, and medical training.Founded in 2013 and headquartered in Okayama, Japan, Snowlion, Inc. focuses on creating immersive training solutions. The company raised JPY 10 million in Series B funding on April 30, 2020, from investor MIRAIDOOR, bringing the total amount raised to JPY 10 million and current company valuation to JPY 16.471 million.Snowlion Inc. specializes in the development and rental of high-quality virtual reality (VR) and augmented reality (AR) applications, focusing on disaster preparedness, occupational safety, and medical training. Core product offerings include immersive disaster experience VR simulations that replicate natural disasters such as earthquakes, tsunamis, and floods, allowing users to engage in realistic training scenarios. Additionally, the company provides XR solutions for workplace safety training, aimed particularly at manufacturing and construction sectors, which enable users to partake in virtual accident simulations and hazard recognition exercises. The firm has established partnerships with academic institutions and government agencies, including Okayama University and the Okayama City Fire Department, to enhance their training programs and validate their methodologies. These products are primarily marketed to educational institutions, municipalities, and corporations in Japan and other international markets, allowing for broad applicability across various sectors where safety and preparedness are critical.Snowlion Inc. generates revenue through a combination of product rentals, development contracts, and collaborative research projects. The company engages in B2B transactions, partnering with organizations to provide customized VR and AR training solutions. Transaction structures include contractual agreements whereby clients pay fees for renting VR content or subscriptions for continual access to updated training modules. The pricing model varies based on the complexity of the VR experiences offered—such as their flagship disaster experience VR and occupational safety training solutions—tailored to meet the specific needs of clients. These services are targeted towards various sectors, contributing to a steady revenue stream from both public and private organizations focused on enhancing safety and preparedness through advanced technological solutions.Snowlion, Inc. is looking to expand its product offerings with new virtual reality training modules focusing on advanced medical training applications set to launch in the second half of 2023. The company aims to enter the Southeast Asian markets, particularly targeting Malaysia and Indonesia, by 2024. The recent Series B funding of JPY 10 million will be utilized to support these initiatives, enhancing product development and facilitating entry into these new geographic regions.

## Funding rounds

- Series B, Apr 30, 2020, $0.1M — MIRAIDOOR

## Investors

- MIRAIDOOR (https://capitalatlas.ai/funds/miraidoor) — Series B