# smartclip

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/smartclip

- Industry: Marketing/Advertising
- Headquarters: Hamburg, Germany
- Website: www.smartclip.com
- Latest round: Series A (Nov 10, 2008)
- Investors on record: 1

## About

smartclip AG is a Hamburg-based company that specializes in innovative advertising technology solutions for the European market, enhancing digital monetization for broadcasters and advertisers through its integrated ad server and Supply-Side Platform.smartclip AG operates in the advertising technology sector, focusing on enabling efficient transactions between broadcasters and advertisers. Founded in Hamburg, Germany, the company has evolved its business strategy to meet the specific needs of the European market. In November 2011, smartclip AG was acquired by Adconion, a portfolio company of Index Ventures, Silicon Valley Bank, and Wellington Partners. The financial terms of the deal were not disclosed.smartclip AG offers a comprehensive suite of advertising technology solutions, including a fully integrated ad server and a Supply-Side Platform (SSP). These tools are designed to optimize advertising transactions and ensure compliance with European regulations, allowing broadcasters to effectively monetize their digital inventory across various media channels.In 2016, smartclip AG reported a revenue of USD 28.17 mn and an EBITDA of USD 3.27 mn, generating income primarily through a subscription-based model that caters to broadcasters and media publishers in Europe.smartclip AG aims to enhance its product offerings by developing new features and services within its ad server and SSP platforms, targeting a launch within the next year. The company is also planning to expand into additional European markets to capture a larger share of the digital advertising landscape. Recent funding from the acquisition will be utilized to support these product innovations and market expansions.

## Funding rounds

- Series A, Nov 10, 2008 — Endeit Capital

## Investors

- Endeit Capital (https://capitalatlas.ai/funds/endeit-capital) — Series A