# Smart Robotics

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/smart-robotics

- Industry: Industrial Machinery
- Headquarters: Netherlands
- Website: www.smart-robotics.io
- Total disclosed funding: $12M
- Latest round: Series A (Apr 21, 2026)
- Investors on record: 3

## About

Smart Robotics, Inc. develops advanced automation solutions for industries, specializing in palletizing, depalletizing, and item picking to enhance operational efficiency.Founded in 2015 in the Netherlands, Smart Robotics, Inc. focuses on providing automation solutions for various sectors. The company has undergone strategic pivots to refine its offerings and has deployed over 120 systems globally. The founder, Heico Sandee, has a background in technology innovation, while Bawo Jacdonmi serves as the CEO. In April 2026, Smart Robotics, Inc. raised EUR 10 million in series A funding led by Rotterdamse Havendraken, with participation from Innovation Industries and Ernij Next. Smart Robotics specializes in advanced automation solutions primarily focused on palletizing, depalletizing, and item picking for various industries, including food, pharmaceuticals, e-commerce, and logistics. Their core offerings include the Smart Palletizer, designed to automate the palletizing process using AI-powered software and hardware to efficiently lift and stack a variety of products, such as crates, wraps, and taped boxes. The Smart Depalletizer operates with similar sophistication, effectively handling diverse product types, whether they are stacked randomly or in layers, facilitating quick and precise removal from pallets. Additionally, the Smart Item Picker streamlines order fulfillment by accurately picking and placing individual items into shipping cartons or onto conveyor belts. Since 2015, the company has successfully deployed over 120 systems across more than 15 countries, serving a client base that includes leading European logistics and production teams.Smart Robotics generates revenue through direct business-to-business transactions, focusing on providing customized automation solutions to their clients. Revenue streams primarily come from the sales of their proprietary systems, including the Smart Palletizer, Smart Depalletizer, and Smart Item Picker, typically sold as complete solutions tailored to the specific operational needs of each client. Clients engage in contracts that often include installation and ongoing support services, ensuring the systems remain efficient and effective over time. The company emphasizes a fast return on investment for its solutions, with many customers realizing ROI within a year. The transactional structure is designed to support long-term partnerships, with service agreements reinforcing the company's commitment to customer satisfaction and operational reliability. The company plans to utilize the April 2026 funding to speed up its growth throughout Europe in various product lines and to enhance its AI-powered control layer for automating intralogistics processes.

## Funding rounds

- Series A, Apr 21, 2026, $12M — Innovation Industries, Rotterdamse Havendraken, Ernij Next

## Investors

- Innovation Industries (https://capitalatlas.ai/funds/innovation-industries) — Series A
- Rotterdamse Havendraken — Series A
- Ernij Next — Series A