# SKUxchange

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/skuxchange

- Industry: Software
- Headquarters: St. Petersburg, US
- Website: www.skux.io
- Total disclosed funding: $10M
- Latest round: Series A (May 10, 2022)
- Investors on record: 1

## About

Based in Florida, US, and founded in 2018 by co-founders Jim Sampey and Bobby Tinsley, SKUxchange, Inc., aka SKUx, provides a platform as a service that enables brands of any size to execute consumer engagement strategies across all touchpoints to meet unique retailer and shopper needs. In March 2023, SKUxchange, Inc. raised USD 11 million in Series A funding from new investor Advection Growth Capital, with participation from individual and unspecified investors.

SKUx offers consumer care and recovery, customer and first-party data acquisitions, crisis disbursements, and SKUpay solutions. The SKUx platform ensures that when a manufacturer experiences an unforeseen occurrence, such as a widespread product recall, the customers are refunded immediately, preventing fraud and waste. The company also provides digital promotion technology through its buyerX product that enables users to track and convert offers along the customer journey to increase additional sales and create priceless first-party data over the long term. SKUPay, the company's solution, allows providers to provide serialized, product-item-level payments down to the UPC (universal product code), ensuring that payments for valid items are permitted and declining for ineligible items.

## Funding rounds

- Series A, May 10, 2022, $10M — Advection Growth Capital

## Investors

- Advection Growth Capital (https://capitalatlas.ai/funds/advection-growth-capital) — Series A