# Six Apart

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/six-apart

- Industry: Internet
- Headquarters: San Francisco, US
- Website: www.sixapart.com
- Total disclosed funding: $23M
- Latest round: Series C (Mar 16, 2006)
- Investors on record: 4

## About

Six Apart is a digital content management company specializing in blog software and publishing platforms, providing tools for individuals and businesses to create, manage, and optimize online content.Founded in San Francisco, US, Six Apart is known for its Movable Type content management system. The company was pivoting towards a more focused CMS strategy, having previously owned the LiveJournal platform which was sold in December 2007. In September 2010, Six Apart was acquired by SAY Media. The co-founders include Ben Trott and Mena Trott, who previously established other successful ventures in the tech space. Six Apart has raised a total of USD 12.00 mn through its Series C funding round led by Focus Ventures, with additional participation from August Capital and Intel Capital.Movable Type is a comprehensive content management system (CMS) and publishing platform developed by Six Apart Ltd. Its core offerings include blog software, data management features, and an Amazon Machine Image (AMI) edition designed for deployment on Amazon EC2. The platform enables users to efficiently create, edit, and manage a variety of digital content, addressing the needs of businesses and individuals looking to establish and maintain an online presence. Released in various iterations, including the latest version, Movable Type 8, the software supports multiple web server configurations, such as Apache and nginx, catering to the diverse technical requirements of its client base. The company primarily serves a global market, with notable users spanning North America, Europe, and Asia, including businesses and organizations that require robust content management solutions for websites and blogs.Movable Type generates revenue through a structured licensing model that includes both hourly and annual subscription plans for its software. The standard pricing for the Movable Type AMI Edition is set at USD 0.07 per hour or USD 499 per year. Clients can also opt for a free trial period of seven days on all instance types. The transaction structure primarily involves B2B relationships, where enterprises purchase licenses to utilize the software for their content management needs. Additionally, technical support services are offered at various pricing tiers, including USD 500 for one month and USD 1,200 for three months, further contributing to the company's revenue streams. These plans reinforce Movable Type’s position as a reliable partner for businesses seeking scalable and efficient solutions in content management.Six Apart is focused on enhancing its Movable Type product line, with plans to launch new features aimed at improving user experience and expanding functionality. The company is targeting growth in international markets, particularly in Asia and Europe, by the end of 2022. The recent funding from the Series C round will be utilized to support product development and market expansion initiatives. In December 2007, it was announced that Six Apart was to sell its LiveJournal platform to SUP for an undisclosed amount, marking a significant strategic shift for the company.

## Funding rounds

- Series C, Mar 16, 2006, $12M — Focus Ventures, Intel Capital, August Capital
- Series B, Oct 7, 2004, $10M — Focus Ventures, August Capital
- Series A, Apr 23, 2003, $0.6M — Neoteny Labs

## Investors

- Neoteny Labs (https://capitalatlas.ai/funds/neoteny-labs) — Series A
- Focus Ventures (https://capitalatlas.ai/funds/focus-ventures) — Series B, Series C
- August Capital (https://capitalatlas.ai/funds/august-capital) — Series B, Series C
- Intel Capital (https://capitalatlas.ai/funds/intel-capital) — Series C