# SiteWit

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sitewit

- Industry: Marketing/Advertising
- Headquarters: Brooklyn, US
- Website: www.sitewit.com
- Total disclosed funding: $1.5M
- Latest round: Series A (Jun 17, 2013)
- Investors on record: 1

## About

SiteWit, Corp is a digital marketing company that enhances online visibility for small businesses through an AI-driven platform, optimizing their advertising campaigns across major digital channels.Founded in 2007, SiteWit, Corp is based in Brooklyn, US, and focuses on providing digital marketing solutions. In June 2013, the company raised USD 1.5 mn in Series A funding from Stage 1 Ventures, marking its most recent funding round.SiteWit offers a comprehensive digital marketing platform designed to enhance online visibility and drive sales for small businesses. The core product enables businesses to advertise on major platforms such as Google and Facebook, utilizing an advanced, GPT-powered AI to optimize ad performance and targeting. By simplifying the process of ad creation and management, SiteWit allows users to set budgets, customize their campaigns, and effectively track results. The primary end users include small to medium-sized enterprises across various sectors, with a focus on enhancing their online presence and sales conversion rates. The company services diverse geographical markets, including North America and Europe, catering to businesses seeking efficient and transparent advertising solutions.SiteWit generates revenue through a structured model that encompasses subscription-based services and pay-per-click advertising. Clients typically engage with the platform by selecting a specific advertising package that aligns with their marketing goals. Each transaction involves the setup of an advertising campaign, where users pay a predetermined fee based on their selected budget and service plan. The platform’s pricing structure is designed to accommodate small businesses, providing tailored solutions that enhance their marketing efforts without excessive costs. This model underscores SiteWit's commitment to affordability and efficiency, making it an attractive option for businesses looking to leverage digital marketing for growth.Following the recent Series A funding round in June 2013, SiteWit plans to utilize the raised USD 1.5 mn to enhance its product offerings and expand its market reach. The company is currently developing new features for its platform aimed at improving user experience and campaign performance. Additionally, SiteWit is targeting expansion into additional regions in Europe and aims to launch these initiatives by the end of 2024.

## Funding rounds

- Series A, Jun 17, 2013, $1.5M — Stage 1 Ventures

## Investors

- Stage 1 Ventures (https://capitalatlas.ai/funds/stage-1-ventures) — Series A