# Shoptreo Company

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/shoptreo-company

- Headquarters: Dover, US
- Website: www.shoptreo.com/
- Latest round: Seed (Jun 21, 2025)
- Investors on record: 1

## About

Based in the US, Shoptreo Company Limited offers a B2B retail platform that connects manufacturers and distributors, primarily in the Nigerian fashion industry, facilitating efficient bulk transactions and enhancing market opportunities.Shoptreo Company Limited operates as a B2B retail platform focused on the Nigerian fashion industry. Founded in 2021 in Dover, US, the company has completed 1 deal, with its most recent funding round occurring on June 21, 2025. The firm was established to streamline wholesale transactions and empower businesses in the informal sector, primarily catering to the needs of over 10,000 local businesses. The founder's background is not publicly detailed, and the company does not have known subsidiaries or parent companies.Shoptreo operates as a comprehensive B2B retail platform that facilitates efficient interactions between manufacturers and distributors, primarily in the Nigerian fashion industry. The company provides an intuitive interface that enables manufacturers to showcase their products, while B2B distributors can browse and purchase in bulk, enhancing their market reach and business opportunities. Key services include inventory financing solutions tailored for distributors, AI-powered accounting software for seamless income and expense management, and a robust online marketplace for locally made goods, available to a global audience. Since its establishment in 2021, Shoptreo has primarily served the Nigerian market, empowering over 10,000 businesses and fostering trade within the informal fashion sector. The platform's technology streamlines the procurement process, saving time and resources for both manufacturers and distributors.Shoptreo generates revenue through transactions facilitated on its B2B platform, where manufacturers and distributors engage in wholesale purchasing. The transactional structure is primarily based on B2B relationships, with distributors purchasing inventory directly from manufacturers via the platform. The company also offers retail credit solutions that allow distributors to acquire products on credit, promoting business growth without immediate capital outlay. The platform's flagship services, such as inventory financing and AI-powered accounting, enhance operational efficiency for its users. While specific pricing details for individual services are not disclosed, the financial model is built around providing value to both manufacturers and distributors, thereby fostering a sustainable ecosystem for retail trade within Nigeria and beyond.In June 2025, Shoptreo Company Limited raised an undisclosed amount of venture funding from new investor Rebel Seed Capital. The company will utilize this funding to enhance the development of its products as it plans for further expansion. Shoptreo aims to introduce new features and services to its platform, with specific release timelines not publicly detailed. Additionally, the company is targeting expansion into additional markets beyond Nigeria, emphasizing its strategy to broaden its geographic reach and user base.

## Funding rounds

- Seed, Jun 21, 2025 — Rebel Seed Capital

## Investors

- Rebel Seed Capital (https://capitalatlas.ai/funds/rebel-seed-capital) — Seed