# Shenzhen Yodo Tianxia Technology Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/shenzhen-yodo-tianxia-technology-co

- Industry: Software
- Headquarters: Shenzhen, China
- Website: www.yodorun.com
- Total disclosed funding: $14M
- Latest round: Series C (Apr 26, 2017)
- Investors on record: 2

## About

Shenzhen Yodo Tianxia Technology Co., Ltd. develops innovative gamification solutions that enhance athlete performance and fan engagement, primarily through its Yodo-Health platform tailored for the sports industry.Founded in 2014, Shenzhen Yodo Tianxia Technology Co., Ltd. focuses on providing gamification solutions for professional sports. The company is headquartered in Shenzhen, China. Their recent funding round, a Series C in April 2017 led by NGP Capital, raised USD 14.00 mn, marking the first deal for the company. Maowei Hu serves as the CEO.Yodo specializes in gamification solutions for professional sports, concentrating on boosting athlete performance and fan engagement. The Yodo-Health platform integrates health tracking and performance analytics, offering athletes and sports teams valuable insights into fitness levels and training progress. The services cater to diverse clients, including professional sports organizations and individual fitness enthusiasts, and are marketed primarily in North America and Europe, regions known for their high investment in athlete performance technology.Yodo generates revenue through subscription models for its Yodo-Health platform, offering annual or monthly plans tailored to performance tracking and gamified features. Additionally, the company pursues partnerships with fitness retailers and wholesalers to broaden its market reach. Revenue sources include direct-to-consumer sales and B2B agreements, ensuring a diversified income stream.Following the Series C funding round in April 2017, Yodo plans to enhance its Yodo-Health platform with new features aimed at improving user engagement and performance insights. The company is targeting expansion into Asian markets by 2025 to tap into a growing interest in sports technology. The recent USD 14.00 mn funding will support these development initiatives and assist in establishing partnerships in the newly targeted regions.

## Funding rounds

- Series C, Apr 26, 2017, $14M — NGP Capital, Xiaomi Group

## Investors

- NGP Capital (https://capitalatlas.ai/funds/ngp-capital) — Series C
- Xiaomi Group — Series C