# Shanghai Yitiao Network Technology Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/shanghai-yitiao-network-technology-co

- Industry: Media
- Headquarters: Shanghai, China
- Website: www.yit.com
- Total disclosed funding: $55M
- Latest round: Series C (Jan 22, 2018)
- Investors on record: 13

## About

Based in Shanghai, China and established in 2014, Shanghai Yitiao Network Technology Co., Ltd. is a video content provider based on video websites, social networks, mobile application. In September 2018, a brick-and-mortar store of Yitiao has been established in Shanghai. The company has over 35 million online subscribers. Some titles have been awarded to the company such as New Media of the Year from Walt Disney (China) Limited. Husheng Xu, the founder, was the editor-in-chief of Bund Illustrated. In January 2022, the firm raised USD 50 million in series C+ funding.

The company focuses on various contents such as funny entertainment, popular short films and cute videos. The company has a variety of life, trendy, literary and other types of programs, such as "Hidden Little Shop", "Tide Guest in the City", "Men's Style", "New Wave of Chinese Architecture", "Daren's Kitchen", "Beauty Talk".

The company’s revenue is generated by providing life video services.

## Funding rounds

- Series C, Jan 22, 2018 — Trustbridge Partners, JD.com, MagiCapital
- Series C, Sep 8, 2017, $40M — CBC Capital, CMC Capital Partners, Ocean Link
- Series B, Jul 7, 2016, $15M — CMC Capital Partners, Feima, ChuangVest Ventures
- Series B, Jun 18, 2015 — CMC Capital Partners, Harvest Fund Management, Ample Harvest Finance, Datou Capital
- Series A, Nov 1, 2014 — SIG Asia Investment, Trustbridge Partners
- Angel, Jul 26, 2014 — Whales Capital

## Investors

- Whales Capital (https://capitalatlas.ai/funds/whales-capital) — Angel
- SIG Asia Investment (https://capitalatlas.ai/funds/sig-asia-investment) — Series A
- Trustbridge Partners (https://capitalatlas.ai/funds/trustbridge-partners) — Series A, Series C
- CMC Capital Partners (https://capitalatlas.ai/funds/cmc-capital-partners) — Series B, Series C
- Harvest Fund Management — Series B
- Ample Harvest Finance (https://capitalatlas.ai/funds/ample-harvest-finance) — Series B
- Datou Capital (https://capitalatlas.ai/funds/datou-capital) — Series B
- Feima — Series B
- ChuangVest Ventures (https://capitalatlas.ai/funds/chuangvest-ventures) — Series B
- CBC Capital (https://capitalatlas.ai/funds/cbc-capital) — Series C
- Ocean Link (https://capitalatlas.ai/funds/ocean-link) — Series C
- JD.com — Series C
- MagiCapital (https://capitalatlas.ai/funds/magicapital) — Series C