# Shanghai Mulong Network Technology Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/shanghai-mulong-network-technology-co

- Industry: Software
- Headquarters: Shanghai, China
- Website: www.mobilelegends.com
- Latest round: Angel (Sep 5, 2016)
- Investors on record: 2

## About

Shanghai Mulong Network Technology Co., Ltd. develops and operates Mobile Legends: Bang Bang, a mobile multiplayer online battle arena (MOBA) game that emphasizes competitive gameplay and social interaction among players.Founded in 2016, Shanghai Mulong Network Technology Co., Ltd. is based in Shanghai, China, and focuses on mobile gaming. The company has completed several deals, with the most recent being the acquisition by ByteDance Ltd. in March 2021, previously held by Elex Technology, Mutong Technology, and Sinovation Ventures. The CEO of the company is Naufal Nabil.Mobile Legends: Bang Bang is a leading mobile multiplayer online battle arena (MOBA) game that allows players to engage in strategic gameplay through team-based combat. The game has a significant player base across regions like Southeast Asia, North America, and Europe and continues to evolve with regular updates. It caters primarily to mobile gamers, particularly younger demographics seeking interaction and competitive experiences.The revenue model for Mobile Legends: Bang Bang is based on in-game purchases and microtransactions, where players buy virtual currency, skins, and other assets to enhance their experience. The game features a tiered pricing structure for transactions, seasonal events, and partnerships with brands to drive revenue.Looking ahead, Shanghai Mulong Network Technology Co., Ltd. plans to leverage its recent acquisition by ByteDance to expand its operations and introduce new products. Specific details about upcoming game releases have not been disclosed. The company is focused on targeting new markets, specifically enhancing its presence in North America and Europe. The recent funding will support these initiatives as well as strengthen its gaming ecosystem.

## Funding rounds

- Angel, Sep 5, 2016 — Sinovation Ventures, Mutong Technology

## Investors

- Sinovation Ventures (https://capitalatlas.ai/funds/sinovation-ventures) — Angel
- Mutong Technology — Angel