# Shanghai J Group Food & Beverage Investment Management Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/shanghai-j-group-food-beverage-investment-management-co

- Industry: Food
- Headquarters: Shanghai, China
- Website: www.jgroup360.com
- Total disclosed funding: $9.6M
- Latest round: Series A (Oct 9, 2016)
- Investors on record: 1

## About

Shanghai J Group Food & Beverage Investment Management Co., Ltd. is a firm focused on the food and beverage sector, specializing in innovative beverage solutions to meet the evolving tastes of health-conscious consumers.Founded in 2012 and headquartered in Shanghai, China, Shanghai J Group Food & Beverage Investment Management Co., Ltd. operates primarily in food and beverage investment management. The company was founded by Genzu Wang, who has previously established other ventures in the industry. The firm has completed a total of 3 deals, with its most recent deal occurring on June 9, 2017, when the company raised CNY 15.000 mn during its SERIES A funding round, securing investment from Peakview Capital.Shanghai J Group specializes in producing premium beverage products, particularly unique tea blends aimed at health-conscious consumers. Their offerings include a variety of herbal, green, and black teas crafted with a focus on natural ingredients to enhance well-being. The company addresses the growing demand for healthier beverage options and targets a diverse customer base that ranges from health-focused millennials to traditional tea drinkers. Their products are distributed in North America, Europe, and select Asian countries, catering to various consumer preferences.Shanghai J Group generates revenue through direct sales to consumers, retailers, and wholesalers, implementing both B2B and B2C transaction structures. The company's revenue is driven by the sale of various tea blends, which are available for single purchases as well as through subscription packages for regular deliveries. This model fosters customer loyalty and increases sales volume, reflecting the company's focus on accessibility and consumer satisfaction within the premium beverage market.The company has strategic plans for future growth, including the launch of new beverage products aimed at expanding its market presence. They are exploring opportunities to enter new geographic markets, particularly in regions that show increasing demand for health-focused beverages. Recent funding raised on June 9, 2017, from Shengjing 360 Group will be utilized to support these expansion and product development initiatives.

## Funding rounds

- Series A, Oct 9, 2016, $2.3M — Peakview Capital
- Series A, May 9, 2015, $7.3M — Peakview Capital

## Investors

- Peakview Capital — Series A
