# Shandong Yipintang Industrial Co.

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/shandong-yipintang-industrial-co

- Industry: Consumer Products
- Headquarters: Yantai, China
- Website: www.yizhibi.cn
- Total disclosed funding: $140M
- Latest round: Series A (Dec 1, 2016)
- Investors on record: 1

## About

Based in Yantai, China and established in 2010, Shandong Yipintang Industrial Co., Ltd. is a health drink brand which focuses on producing pear juice and other health drinks. Its products are also sold in Jingdong Mall and Tmall.

The company’s main business is ??producing health-focused beverages and functional juices??. The company’s self-developed products include ??herbal-infused Laiyang pear juice (e.g., blends with orange juice and dietary fiber for lung-clearing benefits)??, ??functional beverages targeting respiratory and digestive health. Its products are used in the field of ??daily health management.

The company generates revenue by ??selling "Yizhibi" beverages via pharmacies, supermarkets, and e-commerce platforms, licensing patented formulas to B2B clients.

## Funding rounds

- Series A, Dec 1, 2016, $140M — CMIA Capital Partners

## Investors

- CMIA Capital Partners (https://capitalatlas.ai/funds/cmia-capital-partners) — Series A