# Setscale

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/setscale

- Industry: Financial Services
- Headquarters: New York, US
- Website: www.setscale.com
- Total disclosed funding: $9.5M
- Latest round: Seed (May 4, 2023)
- Investors on record: 6

## About

Based in New York, US, and founded in 2021 by its CEO, Daniel Fine, Setscale, Inc. operates as a fintech company that provides capital and resources to help businesses scale and grow. In May 2023, Setscale, Inc. raised USD 70 million in venture debt funding. As of May 2023, the company serves its clients in Miami, and New York.

Setscale, Inc.'s core product is a purchase order financing solution, also known as 'PO finance' or 'PO funding,' that supports businesses across the CPG, e-commerce, health and wellness, medical, and manufacturing spaces, by paying suppliers for existing customer orders. It helps cover expenses such as supply materials and inventory, addressing cash flow difficulties and other operational costs.

The company plans to use the venture debt funding to deploy capital to its partners as well as financial product purchases from credit-worthy end buyers.

## Funding rounds

- Seed, May 4, 2023, $9.5M — Great Oaks Venture Capital, WndrCo, Fin Capital, Ethos Technologies Inc., Mantis, Jaws Ventures

## Investors

- Great Oaks Venture Capital (https://capitalatlas.ai/funds/great-oaks-venture-capital) — Seed
- WndrCo (https://capitalatlas.ai/funds/wndrco) — Seed
- Fin Capital (https://capitalatlas.ai/funds/fin-capital) — Seed
- Ethos Technologies Inc. — Seed
- Mantis (https://capitalatlas.ai/funds/mantis) — Seed
- Jaws Ventures — Seed