# Sequen AI

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sequen-ai

- Industry: Software
- Headquarters: Long Island, US
- Website: www.sequen.ai
- Total disclosed funding: $112M
- Latest round: Series B (Sep 10, 2026)
- Investors on record: 4

## About

Based in the US, Sequen AI, Inc. operates as an AI technology company focused on in-session personalization and dynamic re-ranking for consumer applications, enhancing user experiences through real-time interaction signals.Founded in 2024 by Zoe Weil, Mo Afshar and Alex Thom and headquartered in New York, US, Sequen AI, Inc. specializes in AI-driven personalization platforms. The company has successfully closed 2 deals, with its most recent funding round occurring on March 17, 2026. In this Series A round, Sequen raised USD 16.000 mn with investments from Greycroft, Threshold Ventures, White Star Capital, and additional unnamed investors. Sequen provides a platform known as the Sequen Ranking Platform, facilitating in-session personalization and dynamic re-ranking for consumer applications. This AI-driven infrastructure enhances user experiences by leveraging real-time signals from interactions to deliver hyper-relevant content. The platform operates with ultra-low latency, allowing seamless adjustments based on user behavior, which drives better conversion rates. Sequen's solutions are utilized by major consumer companies across various industries, including e-commerce and advertising, particularly in North America and Europe.Sequen generates revenue through a subscription-based model, granting clients access to its advanced AI algorithms and personalized ranking capabilities. By partnering with significant consumer brands, the company enhances user engagement and optimizes advertising spend. Clients benefit from tailored recommendations that influence sales and marketing strategies, with specific pricing established during negotiations to align with client needs. In September 2026, Sequen AI, Inc. raised USD 90 million in series B funding led by Prysm Capital, with participation from Threshold Ventures and White Star Capital. The company plans to use the September 2026 funding to expand its intelligence platform and scale its technology, helping more internet businesses improve search, recommendations, advertising, and pricing decisions.

## Funding rounds

- Series B, Sep 10, 2026, $90M — White Star Capital, Prysm Capital, Threshold Ventures
- Series A, Mar 18, 2026, $16M — Greycroft, White Star Capital, Threshold Ventures
- Seed, May 1, 2025, $6M — Greycroft

## Investors

- Greycroft (https://capitalatlas.ai/funds/greycroft) — Seed, Series A
- White Star Capital (https://capitalatlas.ai/funds/white-star-capital) — Series A, Series B
- Threshold Ventures (https://capitalatlas.ai/funds/threshold-ventures) — Series A, Series B
- Prysm Capital (https://capitalatlas.ai/funds/prysm-capital) — Series B