# Senior Whole Health

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/senior-whole-health

- Industry: Healthcare
- Headquarters: Cambridge, US
- Website: www.seniorwholehealth.com
- Total disclosed funding: $40M
- Latest round: Series B (Jan 5, 2007)
- Investors on record: 5

## About

Based in the US, Senior Whole Health, LLC specializes in comprehensive healthcare solutions for seniors, offering managed care services that address unique health challenges faced by the elderly population.Founded in 2004 and headquartered in Cambridge, US, Senior Whole Health, LLC is focused on providing healthcare solutions for senior populations. The company has not undergone any significant pivots in its business strategy. It was acquired by Magellan Health, Inc. in July 2017 for USD 400.00 mn, which included a contingent payment based on performance metrics. John Baackes serves as the CEO, leading the company in its mission to enhance senior care.Senior Whole Health specializes in providing comprehensive healthcare solutions tailored specifically for senior populations. Their core offerings encompass a range of managed care services designed to address the unique health challenges faced by elderly individuals. By focusing on a holistic approach, Senior Whole Health aims to enhance the quality of life for its clients, offering services that include personalized care management, wellness programs, and access to a wide network of healthcare providers. The target customer base consists primarily of seniors, their families, and caregivers, with services designed to ensure seamless access to necessary medical, social, and supportive services. Senior Whole Health operates in various geographical markets, which include states like Massachusetts, New York, and Florida, ensuring that their innovative solutions reach a broad spectrum of senior citizens across these regions.Senior Whole Health generates revenue through a structured model primarily based on capitated payments for their managed care services, where they receive a fixed amount per enrolled member. This model fosters a strong alignment between the company and its clients, encouraging proactive health management and preventive care. Transactions typically occur via partnerships with healthcare networks, allowing for direct service provision to members who require ongoing care support. The flagship offerings are often bundled into comprehensive plans that cater to individual health needs, which may include various preventive services, chronic care management, and wellness initiatives. Pricing structures are designed to be competitive within the managed care market, reflecting the value of services provided while ensuring accessibility for senior clients and their families.As of now, Senior Whole Health is focusing on expanding its services and exploring new markets. Following the acquisition by Magellan Health, Inc. in July 2017, the company aims to utilize the recent funding to enhance its Medicare plans and improve its service quality. There are plans to innovate and design new healthcare products specifically targeting the evolving needs of seniors, although specific release dates are yet to be announced. The company is strategically targeting expansion into additional states beyond Massachusetts, New York, and Florida to broaden its market presence.

## Funding rounds

- Series B, Jan 5, 2007, $16M — Noro-Moseley Partners, Flexpoint Ford, SSM Partners, New Capital Partners, Council Capital
- Series A, Oct 20, 2004, $24M — Noro-Moseley Partners, SSM Partners, New Capital Partners, Council Capital

## Investors

- Noro-Moseley Partners (https://capitalatlas.ai/funds/noro-moseley-partners) — Series A, Series B
- SSM Partners (https://capitalatlas.ai/funds/ssm-partners) — Series A, Series B
- New Capital Partners (https://capitalatlas.ai/funds/new-capital-partners) — Series A, Series B
- Council Capital (https://capitalatlas.ai/funds/council-capital) — Series A, Series B
- Flexpoint Ford (https://capitalatlas.ai/funds/flexpoint-ford) — Series B