# Sellpoints

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sellpoints

- Industry: Internet
- Headquarters: Emeryville, US
- Website: www.sellpoints.com
- Total disclosed funding: $27M
- Latest round: Series C (May 19, 2015)
- Investors on record: 5

## About

Established in 2001 and based in California, US, Sellpoints Inc. develops an e-commerce optimization platform that enables brands and retailers to orchestrate sales online, by telling product stories that inform, inspire, and engage their customers. The firm enables clients to improve their stock keeping units with interactive content experiences, including marketing content such as videos, product tours, image galleries, 360 views, short animations, customer reviews, product comparison charts, and more.

## Funding rounds

- Series C, May 19, 2015, $7.5M — IBM Ventures
- Series C, Sep 5, 2014, $5.2M — Granite Ventures, Roth Capital Partners, Pinetree Capital Partners
- Series B, Feb 26, 2008, $7M — Menlo Ventures, Granite Ventures
- Series B, Jul 25, 2005, $7.2M — Menlo Ventures

## Investors

- Menlo Ventures (https://capitalatlas.ai/funds/menlo-ventures) — Series B
- Granite Ventures (https://capitalatlas.ai/funds/granite-ventures) — Series B, Series C
- Roth Capital Partners — Series C
- Pinetree Capital Partners (https://capitalatlas.ai/funds/pinetree-capital-partners) — Series C
- IBM Ventures (https://capitalatlas.ai/funds/ibm-ventures) — Series C