# SellerX

Startup profile on Capital Atlas: https://capitalatlas.ai/startups/sellerx

- Industry: Financial Services
- Headquarters: Berlin, Germany
- Website: www.sellerx.com
- Total disclosed funding: $236M
- Latest round: Series B (Jul 23, 2021)
- Investors on record: 7

## About

Based in Berlin, Germany, and was founded in 2020 by co-founders Malte Horeyseck and Philipp Triebel. MXP Prime Platform GmbH, trading as SellerX. The company operates as a brand acquisition from small-medium enterprise companies and grows into a business portfolio. In November 2020, SellerX raised its Seed funding, followed by venture funding in March 2021. In August 2021, the company raised its Series B funding for USD 100 million. As of 2021, the firm has already raised almost a quarter of a billion EUR in debt and equity. It now includes almost 30 evergreen companies from various sectors. 

The company offers brand acquisition and management services to Amazon-based businesses. The company acquires Amazon brands and expands them by combining them into a business portfolio, allowing Amazon-based businesses to sell their operations for a reasonable price.

The funding in August 2021 will further raise its debt and keep building its portfolio by acquiring the best Amazon sellers in Europe, the US, and China.

## Funding rounds

- Series B, Jul 23, 2021, $118M — L Catterton, 83 North, Cherry Ventures, Felix Capital, Tona Investments LP
- Seed, Oct 8, 2020, $118M — TriplePoint Capital, Cherry Ventures, Felix Capital, Village Global

## Investors

- TriplePoint Capital (https://capitalatlas.ai/funds/triplepoint-capital) — Seed
- Cherry Ventures (https://capitalatlas.ai/funds/cherry-ventures) — Seed, Series B
- Felix Capital (https://capitalatlas.ai/funds/felix-capital) — Seed, Series B
- Village Global (https://capitalatlas.ai/funds/village-global) — Seed
- L Catterton (https://capitalatlas.ai/funds/l-catterton) — Series B
- 83 North (https://capitalatlas.ai/funds/83-north) — Series B
- Tona Investments LP — Series B